How Do We Handle The Trolls? | Weekly Report for June 6, 2025
If you’ve spent much time on social media sites, the odds are that you’ve encountered an internet troll. An internet troll is an individual who engages in provocative, offensive, or…
The 2nd World | Weekly Report for May 30, 2025
I have often mocked people for loudly proclaiming their “1st World” problems on social media. “OMG, traffic is terrible.” or “They ran out of soy milk at Starbucks.” Many of us…
Marketing Lessons From Fishing | Weekly Report for May 23, 2025
If you’ve ever fished the Outer Banks, you know it’s part skill, part luck, and mostly patience. The ocean is big. You know, there are fish in it. When you first…
Brand Loyalty: 10 Insider Tips for Turning Customers into Lifelong Fans
Written by: Lauren McKinney Capturing a customer’s attention is just the beginning. The real magic lies in transforming that fleeting interest into enduring loyalty. At Madison+Main, we believe that brand…
You Won’t Find an Arby’s in Boston | Weekly Report for May 16, 2025
Arby’s has the meats, but you won’t find them in Boston. The chain, famous for sliced roast beef sandwiches since 1964, has 3,398 locations in the United States. Massachusetts has only two Arby’s locations –…
Half Staff | Weekly Report for May 9, 2025
With a title like Half Staff you probably thought this was going to be another article about staffing issues or full employment, but nooooooo, I gotcha again. This is going to be…
Ignite Presentation | Weekly Report for May 2, 2025
My friend and fellow Virginia Council of CEOs member Melissa Ball suggested that I do an Ignite Presentation at our annual retreat in Williamsburg. “Sure,” I replied. “What should I talk about?” “Talk about buying a boat…
Social Media Mayhem: 10 Tips on How to Survive Platform Updates and Create Consciously
Written by: Lauren McKinney Let’s be honest—keeping up with social media changes is a full-time job in itself. One day your Reels are reaching thousands, and the next? Crickets. Instagram…
The Marketing Science: Using Data Analytics to Drive Creative Campaigns
Written by: Lauren McKinney They say marketing is both an art and a science—and at Madison+Main, we believe the magic happens where creativity meets cold, hard data. Think of it…
It’s Not Just A Phrase, Mom! | Weekly Report for April 25, 2025
This week, boss man Dave Saunders is working in Texas with the Madison+Main leadership team. They’re doing a branding deep dive deep down in the Lone Star state with our newest client – the City of New…