Gobbling Up The Deals | Weekly Report for November 25, 2022
Thanksgiving used to be a time for families to gather around the table, reconnect, and give thanks for all the treasures of the harvest. Ah, the turkey, the mashed potatoes, and…
Reassessing Recessions | Weekly Report for November 18, 2022
We’ve danced around the “R” word for about a year, but after two consecutive quarters of declining GDP, one has to ask, “Are we in a Recession?” It depends on what…
The Twitter Saga | Weekly Report for November 11, 2022
To borrow from a famous quote by President Ronald Reagan, “I didn’t leave Twitter. Twitter left me.” More than 14 years ago I reluctantly joined Twitter at the suggestion of a colleague at Madison+Main. The…
The Marketing Plan Buffet: Strategizing Bite by Bite
Creating a marketing plan is a lot like taking a trip to an all-you-can-eat buffet. For some, it’s heaven on earth. For others, it’s heartburn before the first bite. However,…
Trolling the Trolls | Weekly Report for November 7, 2022
The best thing about the internet is its ability to connect people. The worst thing about the internet is that it can also tear us apart. One of the things…
Dear Soon-To-Be College Graduate | Weekly Report for October 28, 2022
I meet a lot of recent college grads, usually one per week. Sometimes it’s a friend of mine who asks me to meet with their kid because they’re anxious that…
Working On Your Business | Weekly Report for October 21, 2022
I’ve talked to a lot of business owners through the years. And one of the most common things I hear is, “I don’t own the business, the business owns me.”…
5 Ways to Successfully Utilize Digital Advertising During the Holidays
The holiday season is when many families open their homes, hearts, and (let’s face it) wallets. As folks are in the spirit of spending, it’s the perfect opportunity for your…
R.I.P. Gertie | Weekly Report for October 14, 2022
I guess writing an obituary for a dog would seem ridiculous to some folks. Longtime readers of the Weekly Report understand that I can be ridiculous, so you’ll have to…
Don’t Be Spooked: How to Respond to Customer Complaints on Social Media
October may be the time for spooky movies and Halloween costumes, but it doesn’t have to be the month of terror when it comes to responding to customer complaints on…