Half Staff | Weekly Report for May 9, 2025
With a title like Half Staff you probably thought this was going to be another article about staffing issues or full employment, but nooooooo, I gotcha again. This is going to be…
Ignite Presentation | Weekly Report for May 2, 2025
My friend and fellow Virginia Council of CEOs member Melissa Ball suggested that I do an Ignite Presentation at our annual retreat in Williamsburg. “Sure,” I replied. “What should I talk about?” “Talk about buying a boat…
Social Media Mayhem: 10 Tips on How to Survive Platform Updates and Create Consciously
Written by: Lauren McKinney Let’s be honest—keeping up with social media changes is a full-time job in itself. One day your Reels are reaching thousands, and the next? Crickets. Instagram…
The Marketing Science: Using Data Analytics to Drive Creative Campaigns
Written by: Lauren McKinney They say marketing is both an art and a science—and at Madison+Main, we believe the magic happens where creativity meets cold, hard data. Think of it…
It’s Not Just A Phrase, Mom! | Weekly Report for April 25, 2025
This week, boss man Dave Saunders is working in Texas with the Madison+Main leadership team. They’re doing a branding deep dive deep down in the Lone Star state with our newest client – the City of New…
A Bona Fide Birthday for Texas Inn | Weekly Report for April 18, 2025
I don’t remember much from my four years of Latin, but a few short phrases have stayed with me through the years. I have committed many age-old adages to memory as…
April Fool’s Done Right: The 5-Part Art of Playful Brand Humor
Written by: Lauren McKinney April Fool’s Day is a golden opportunity for brands to flex their funny bone, surprise audiences, and create viral moments. And the fun isn’t limited to…
Yacht Rock | Weekly Report for April 11, 2025
I am on a boat this week. Sailing Away. What a fool believes. This is it. Ride like the wind. The radio gives a perfect description of everything that’s happening. Sirius has…
What the Duck? | Weekly Report for April 4, 2025
As we cruise past the 5th anniversary of Novel Coronavirus Sars-19 aka Covid, I still can’t believe it’s been five years since our lives and businesses were upended and changed forever. 2020 seems…
The Pursuit of Happiness | Weekly Report for March 28, 2025
In 2011, the United Nations passed Resolution 65/309, which led to the creation of the World Happiness Report. It’s a joint effort by the UN and Oxford University with data from 140 countries collected by Gallup. The…