2020 Vision | Weekly Report for December 20, 2019
2020 Vision As the time ticks down to the New Year, you may be in a rush to finish the goals that you set last year. You may…
What Is a Brand and How Can I Get One | Weekly Report for December 6, 2019
What Is A Brand and How Can I Get One? It may not have been the exact moment that I decided every definition of “brand” I had ever…
I’m All in | Weekly Report for November 15, 2019
I’m All In Starting a business is like playing in a professional poker tournament. You’re afraid. You’re doubting your abilities. The odds are against you. Your money is…
Let’s Go Krogering…not. | Weekly Report for November 8, 2019
Let’s Go Krogering…not. News hit this week that Kroger has rebranded with a new logo and a new slogan, Fresh for Everyone. And this dramatic change may have…
The Brand Promise | Weekly Report for October 4, 2019
The Brand Promise I think it was my 6th or 7th Christmas. My mom knew that I needed a winter coat, so she bought one – at K-Mart…