The Ageless Wanderer | Weekly Report for July 25, 2025
I heard about retired Engineering Salesman Robert Youens about a week ago. Also known as the “Ageless Wanderer,” the 71-year-old Austin man describes himself as “just a guy who enjoys the outdoors and wandering around” on…
The Digital Frontier: Exploring Emerging Tech in Marketing
Written by: Lauren McKinney From marketing to the daily “musts” online, we’ve officially entered the sci-fi era. Holograms, AI-generated content, AR ads—what was once futuristic fantasy is now becoming day-to-day…
Take the Back Roads | Weekly Report for July 18, 2025
My father, like most, looked at the long Summer vacation drive as a quest. He monitored speed, distance, time, and gas mileage. He timed out “pit stops” for maximum efficiency and bellowed…
Ted’s Fish Fry | Weekly Report for July 11, 2025
If you know me, you know I’ve never been one to pass up a good tradition—or anything that comes out of a fryer. Probably two of the reasons why I…
6 Winning Ways Small Brands Compete with Giants
Written by: Lauren McKinney Listen, we think big. And the world is only getting bigger. Global brands have billion-dollar ad budgets and armies of marketers; it’s easy for small businesses…
The Virginia Giant | Weekly Report for July 4, 2025
My sister and I are history buffs. I blame my parents. As kids, they took us to Fredericksburg, Williamsburg, Gettysburg and every other city that had a battlefield or museum. For me, history is…
All Hat and No Cowboy | Weekly Report for June 27, 2025
Back in the summer of 2016, I got a call one day saying that a guy named Levar Stoney wanted to meet me. He was running for mayor, and the young voice…
Open for Business | Weekly Report for June 20, 2025
In the fast-paced world of marketing, we often focus on the big-ticket items: TV and digital ads, PR campaigns, and that fancy new website redesign. But sometimes, the simplest tools…
The Power of Storytelling: Creating Narratives that Resonate
Written by: Lauren McKinney Once upon a time, in a world filled with banner ads, sales pitches, and fleeting attention spans, there was one marketing strategy to rule them all:…
Friday the 13th | Weekly Report for June 13, 2025
Paraskevidekatriaphobia is the fear of Friday the 13th. Apparently, beliefs in numerology and superstitions can lead some people to have a mental condition that prevents them from leaving the house today. Wowsers….