6 Winning Ways Small Brands Compete with Giants
Written by: Lauren McKinney Listen, we think big. And the world is only getting bigger. Global brands have billion-dollar ad budgets and armies of marketers; it’s easy for small businesses…
The Power of Storytelling: Creating Narratives that Resonate
Written by: Lauren McKinney Once upon a time, in a world filled with banner ads, sales pitches, and fleeting attention spans, there was one marketing strategy to rule them all:…
Summer Marketing Sizzle: 7 Seasonal Campaign Musts to Keep Things Rolling
Written by: Lauren McKinney Ah, summer. The season of sun, sandals, and sizzling marketing opportunities. While your audience is planning road trips and beach days, your brand should be planning…
Brand Loyalty: 10 Insider Tips for Turning Customers into Lifelong Fans
Written by: Lauren McKinney Capturing a customer’s attention is just the beginning. The real magic lies in transforming that fleeting interest into enduring loyalty. At Madison+Main, we believe that brand…
Social Media Mayhem: 10 Tips on How to Survive Platform Updates and Create Consciously
Written by: Lauren McKinney Let’s be honest—keeping up with social media changes is a full-time job in itself. One day your Reels are reaching thousands, and the next? Crickets. Instagram…