All Hat and No Cowboy | Weekly Report for June 27, 2025
Back in the summer of 2016, I got a call one day saying that a guy named Levar Stoney wanted to meet me. He was running for mayor, and the young voice…
Open for Business | Weekly Report for June 20, 2025
In the fast-paced world of marketing, we often focus on the big-ticket items: TV and digital ads, PR campaigns, and that fancy new website redesign. But sometimes, the simplest tools…
The Power of Storytelling: Creating Narratives that Resonate
Written by: Lauren McKinney Once upon a time, in a world filled with banner ads, sales pitches, and fleeting attention spans, there was one marketing strategy to rule them all:…
Summer Marketing Sizzle: 7 Seasonal Campaign Musts to Keep Things Rolling
Written by: Lauren McKinney Ah, summer. The season of sun, sandals, and sizzling marketing opportunities. While your audience is planning road trips and beach days, your brand should be planning…
Marketing Lessons From Fishing | Weekly Report for May 23, 2025
If you’ve ever fished the Outer Banks, you know it’s part skill, part luck, and mostly patience. The ocean is big. You know, there are fish in it. When you first…