Gen Z Entrepreneurs On The Rise | Weekly Report for March 21, 2025
My generation, Gen X, was the “latchkey generation.” We walked home from school and let ourselves in the house. We turned on MTV and then turned into “Couch Potatoes.” We were born between…
98% Of All Business Is Small Business | Weekly Report for March 14, 2025
Longtime readers of the Weekly Report will know I have stated “98% of all business is small business” on many occasions: in 2013, 2016, 2017, 2021, and last year, the phrase popped…
Spring Cleaning: 6 Ways to Refresh Your Brand’s Digital Presence
Written by: Lauren McKinney As the days get longer and the flowers splash the world with a whole new color palette, it’s the perfect time to give your brand’s digital…
Breaking Up with Bad Habits: 10 Marketing Mistakes to Leave Behind
Written by: Lauren McKinney It’s not you, it’s… your marketing strategy. If your brand isn’t getting the love and attention it deserves, it might be time for a breakup—with your…
Take A Hike | Weekly Report for February 28, 2025
Although Winter doesn’t officially make its exit until Thursday, March 20th, there are many reasons to ignore it. The weather turned this last week — hopefully for good — and temps reached into…