The Truth About Taglines | Weekly Report for May 20, 2022
You’ve probably heard about a thousand taglines. There are good ones. There are bad ones (looking at you Charmin). But what exactly is a tagline? A tagline is a short, memorable…
Here Lies Dave | Weekly Report for September 24, 2021
I’m about to let one R.I.P. It’s never too early to think about death, even your own. We all think about death sometimes. I went to the doctor a few…
Is Your “Elevator Pitch” Letting You Down? | Weekly Report for June 11, 2021
There are no less than four different versions of the story behind who created the “Elevator Pitch.” -The earliest version says that Elisha Otis (of Otis Elevator fame) created a public demonstration of…
What Exactly Is A Millennial? | Weekly Report for June 04, 2021
The Greatest Generation had a name that was, wait for it, great. Baby Boomers and Generation X had names that were easily remembered and identifiable. But what is up with the Millennial Generation? We call them lots of names: Gen Y, Gen…
“I Am The Most Disorganized Person On The Planet.” A Confession, By Dave Saunders | Weekly Report for April 23, 2021
I know what I know. And I know what I don’t know. What I don’t know could fill the Pacific Ocean, but I have come to realize that in life, as in business,…