Islands in the Stream | Weekly Report for March 30, 2018

Islands in the Stream


Hello wonderful and faithful readers of the Madison+Main Weekly Report. This week’s collections of words, musings, and utter nonsense is coming from the desk of Kent “My Beard Ain’t Got Time For That” Brockwell, so you know what that means — Dave is not here.


To be honest, we’re not sure where he is. Yesterday, he walked out of the office wearing a cheap Hawaiian shirt, knock-off Ray-Bans, and he was mumbling something about a big boat, small islands, and unlimited rum drinks. I’m guessing he’s either on a cruise or he joined the Navy.


It’s spring break time again for parents throughout the Central Virginia region (oh, and for our kids too). As a parent, I can tell you that this is indeed a glorious time to regroup, recharge, and reconnect with the familial unit. The school year can really wear on you as a parent and I can’t wait to take a week off without non-stop choir practices, dance classes, last-minute art projects, “how did you get a zero in P.E.” arguments, and all of the other joys of parenting Dr. Spock conveniently forgot to include in his revered book.


So while Dave tries his hand at becoming a pirate of the Caribbean, I’m packing up the trusty Family Truckster and heading to beautiful, sunny Cincinnati, Ohio to spend some time with the fam (take note: this is the first time in recorded history that Cincinnati has ever been referred to as beautiful or sunny).



Monday, March 26  – Snow Blind


Monday was a blur. After an awesome yet and temporarily snowbound weekend at Martinsville Speedway (Spring blizzards exist, people), we made it back to Richmond to keep the ball rolling on new websites, print ads, press releases, etc.


Dave was already in vacation mode and wouldn’t stop humming “Cheeseburger in Paradise.”




Tuesday, March 27 – T.C.B., Baby!


Tuesdays at Madison+Main are big time production days for the Main-iacs. We consciously try to keep our number of meetings and routine emergencies to a bare minimum so we can put on our headphones, crank up the tunes, and take care of business. For us, it’s a great way to get ahead of the ball on multiple projects for all of our clients.



Coming soon to a Facebook feed near you, check out this cool new ad we created for DRIVE SMART Virginia.




Wednesday, March 28 – Wagons West…Again


On Thursday, I attended PRSA Richmond‘s monthly luncheon with Kaitlin Thomas and we had a great conversation with Alliance Group COO Andy Poarch. However, Andy is an alum of a certain university located in Albemarle County, so there was absolutely zero talk of a certain dismal tournament performance from a certain team from said unnamed university. #WayTooSoon


Earlier that morning, Dave, Art Webb, and Leanne Ferry put on their producer hats and headed out to Mt. Crawford, Va., where we were creating a fantastic new video project for CrossKeys Vineyards.




Thursday, March 29 – A Case of the Maundys


On Thursday, Kaitlin, Meredith Mason, and Haleigh Lader had a wonderful lunch with Chris Veith from MNI Targeted Media. We’ve been working with MNI for several years and they’ve helped us do some really amazing things for our clients.


We were also excited to help spread the word about River City Roll’s Job Fair on Thursday. The boutique bowling alley at 939 Myers Street in Scott’s Addition is working on the finishing touches over the next few weeks and we can’t wait to tell you about the grand opening. Until then, check out their new website and start working on your post-strike victory dance.





WhosYourDriver.org Race Weekend

Richmond Raceway

April 20-21


NASCAR action is headed back to Richmond Raceway on April 20-21 for the Toyotacare 250 and the Toyota Owners 400 and we’ll be there supporting our client DRIVE SMART Virginia! Don’t miss your chance to check out the ultimate in short-track racing and visit the Who’s Your Driver display to say hi and learn how to make Virginia’s roads safer! Get your tickets to the race today!


Leadercast Richmond 2018

Parkway Baptist Church

May 4


Leadercast Live is the largest one-day leadership event in the world. It is a pairing of inspiring messages and rich interaction with fellow leaders who are being intentional about raising their standard of leadership, through a creative, energetic and memorable experience. Get your tickets today!



Friday, March 30 – Spring Break 2018


Today, I thought the apocalypse had happened and I was left behind. There were no lines at the Wawa. Powhite Parkway was virtually empty. I jaywalked three times downtown without the slightest threat of being hit by a car. My office phone didn’t ring once. Dave didn’t pop into my office to sing mad-libbed Sinatra lyrics to me.


It was glorious.


Yes, spring break is the most wonderful time of the year. And I’m about to start enjoying it in 3…2…1…

Easter is almost here, Dave’s gone, and things are getting weird at M+M.



“In the Spring, I have counted 136 different kinds of weather inside of 24 hours.”


– Mark Twain