‘Tis the Season…To Party | Weekly Report for December 2, 2022
This time of year, I pull my “Christmas jacket” out of the closet. It usually gets a few good dry cleanings in November and December from the friendly folks at Puritan Cleaners….
Working On Your Business | Weekly Report for October 21, 2022
I’ve talked to a lot of business owners through the years. And one of the most common things I hear is, “I don’t own the business, the business owns me.”…
More Science Than Art | Weekly Report for May 13, 2022
When I first got started in the ad biz, marketing was more “art” than science, but now because of technology, the balance has shifted. Thirty years ago, we thought more…
Spring Broke | Weekly Report for March 25, 2022
I remember Spring Break in 1989…barely. My buddies and I tried to figure out which place in Florida would be more fun? Daytona or Fort Lauderdale. We chose Fort Liquordale. Fort Lauderdale became the best-known…
Follow-Through | Weekly Report for March 18, 2022
Broken promises sting — a lot. Whether it’s between you and a friend or you and a brand, a promise broken destroys credibility, trust, and loyalty. Ask yourself this — if…