
April Fool’s Done Right: The 5-Part Art of Playful Brand Humor
Written by: Lauren McKinney April Fool’s Day is a golden opportunity for brands to flex their funny bone, surprise audiences, and create viral moments. And the fun isn’t limited to…

Wow-Worthy Websites: Madison+Main’s 7 Musts to Building Success Through Your Site
Written by: Lauren McKinney In the digital world, your website is your storefront, your handshake, and your best salesperson—all rolled into one. And just like an outdated, dusty brick-and-mortar shop…

Spring Cleaning: 6 Ways to Refresh Your Brand’s Digital Presence
Written by: Lauren McKinney As the days get longer and the flowers splash the world with a whole new color palette, it’s the perfect time to give your brand’s digital…

Breaking Up with Bad Habits: 10 Marketing Mistakes to Leave Behind
Written by: Lauren McKinney It’s not you, it’s… your marketing strategy. If your brand isn’t getting the love and attention it deserves, it might be time for a breakup—with your…

Valentine’s Day the Branding Way: 7 Ways to Show Your Customers Love
Written by: Lauren McKinney Love is in the air—and if you’re a savvy marketer, it’s also in your branding! Valentine’s Day isn’t just for chocolates and roses (though we’ll take…