Being Intentional

I stumbled upon the late great Dr. Wayne Dwyer years ago while channel surfing. The motivational speaker and self-help guru was thoroughly fascinating. The author of 40 books and frequent TV talk show guest, Dr. Dyer had a very intentional way about his thinking, connection to the audience and presentation style. 

In fact, his book “The Power of Intention“, had a very profound effect on me and my way of doing business. I read it shortly after opening Madison+Main in 2005. As a result, our company values are also Intentional:

• We value fearless creativity.
• We value clear communication.
• We value an intentional approach.
• We value respectful candor.
• We value unwavering transparency.
• We value being social & socially conscious.
• We value savoring success.

Over the last 20 years, I have tried to remember the lessons of that book. I have achieved some of the goals, but failed at others. In researching a quote last week, I stumbled across a few by Dr. Dyer. Although he passed in 2015, his words are still relevant and a good reminder of how all of us can be more intentional in our lives and in our work.

I highly recommend his book, but to save you some time — and a few bucks on Amazon — I’ve listed some of the most important rules of the book:

• Stop being offended.
• Let go of your need to win.
• Let go of your need to be right.
• Let go of your need to be superior.
• Let go of your need to have more.
• Let go of identifying yourself on the basis of your achievements.
• Let go of your reputation.

I’m not saying by any means that I’ve accomplished these goals. I have not, but I’m working on them and I’m being Intentional about the process.

I stopped being offended a long time ago, but I still manage to offend people with my jokes. #oops