Utopia, Virginia
Last week I was doing some research on a quote for the Weekly Report. I found info on B.F. Skinner, noted American psychologist and the father of behaviorism. Behaviorism is essentially the idea that human behavior is the result of stimulus and reinforcement. A few clicks later, I was deep down in the “rabbit hole.” I read about his utopian novel (or some might say dystopian) Walden Two and then I started looking at utopian societies based on his theories aka “communes.”
Fascinating stuff. In the early 70s, there were more than 3,000 communes in the U.S., with the largest concentration in New Hampshire. Today that number is less than 300 and most aren’t in New Hampshire anymore….however, more than 10% of them are in Virginia. (and most of Virginia’s communes are in Louisa County)
Over the last 50+ years, the word “commune” developed a bit of a negative connotation, since the vast majority of experiments in collectivism failed. Communes became popular in the 60s and 70s hippy culture and some religious communes turned deadly, ie. the Manson Family, Jonestown, Branch Davidians, etc. To separate from this image, communes essentially rebranded as “intentional communities.”
So why would you want to gather up friends and family, buy a piece of cheap land, and start an “intentional community” in Virginia?
Probably the same reasons why 1.3 million Americans in the Northeast and Midwest moved south last year. A whopping 550,000 New Yorkers left last year and most moved south. When polled, three of the top reasons for North-to-South migration were “better quality of life,” “lower cost of living,” and “better schools.”
So maybe these folks are now learning what we’ve known for a long time, Utopia might be found in the Commonwealth of Virginia. But with so many people moving here, can our state stay that way?
The numbers would suggest not. Virginia’s population has grown by more than half a million people since 2018. The data suggests this is taking a toll on cost of living, schools, and quality of life — the things people move here for in the first place.
MONDAY:
MONDAY MORNING QUARTERBACK
Once again, I barely watched the Super Bowl this year. Well, not the football part at least. I was focused on the ads. Each year, on the Monday following the “Big Game,” I’m up before the sun so I can spend the whole day with our numerous friends across the Richmond mediascape talking about the best and worst ads of the night. I’d like to thank the fine folks at CBS 6, NBC 12, WRVA’s John Reid and Jeff Katz, and Mike King with On The MIC With MIKE RVA for having me on again this year! And special thanks to my publicist/partner in crime, Communications Director Kent Brockwell, for getting up at 4 a.m. and hanging out alllllll day with me.
TUESDAY:
ONE-ON-ONES
On Tuesday, some of the team took time to connect with leadership, during “one on ones,” time used for connecting about personal and professional goals and discussing current projects. Our VP Leanne Pillow and Account Manager Samuel Nfor tried out Coco + Hazel for their one-on-one over the fanciest milksahkes in town. Kent and Creative Director Carissa Ghaffari also headed out to Mission BBQ to enjoy some “hoofed mammalian meat” and review strategy as we welcome Carissa back from maternity leave!
WEDNESDAY:
SPECIAL DAY
On Wednesday, most people thought it was a special day. It was for me, too. I realized that February was half over. As a business owner you think about things like this first.
I also realized it was Valentine’s Day. Each of the Madison+Main-iacs got a little bit of love – a Venmo gift from the company to buy themselves something sweet and an early release from the work day, off at 4 p.m. sharp. What can I say? I’m a big sweetheart.
THURSDAY:
PLANNING FOR THE APOCALYPSE…
On Thursday, Kent reviewed a new crisis communications plan we created for one of our clients with the team. At the start of a new year, we like to take a look at all of the crisis communications plans we’ve created for our clients over the years and give them an update.
Why? The worst time to plan for a crisis — however minor or major — is when you are in the middle of one. So, are you prepared for a crisis? Think of the worst thing that could happen to your business. Now, quickly: What are the first three things you would do? If you are still scratching your head, give us a call.
FRIDAY:
EVENT UPDATE
Apparently John Reid with Richmond’s Morning News thinks that I “don’t suck.” He and his producer, the always affable Dan Hobgood, have asked me to report on RVA events more frequently. I started once every month, then once every three weeks and now I’m happy to report I will be on WRVA every other week.
This week’s highlights included one event that “sucks” and one that doesn’t. The Richmond Ballet presents “Dracula” this weekend at Dominion Energy Center and “History That Doesn’t Suck” at the Ashland Theatre. ICYMI: here’s the radio link.
A FEW OF OUR FAVORITE EVENTS
FORT MONROE PRESENTS: A Special Event: Black History Month Guided Tour
Date: February 21, 2024 | Time: 1 – 2 p.m.
Fort Monroe Visitor & Education Center
30 Ingalls Road | Fort Monroe, VA 23651
757 690-8181
Be inspired by the individuals who shaped the history of Fort Monroe. Walk in their footsteps to the sites where their legacies began. Free admission. Registration is not required. Weather permitting.
4th Friday at Art Works – Reception and Exhibits
Date: Feb 23, 2024
Time: 6 – 8 p.m.
Art Works Inc.
320 Hull Street
Richmond, 23224
See six new art exhibits and 80+ working artist studios. Join us for our opening reception, refreshment, libations, free parking, music, and to meet the artists.
Free Art Works is excited to present two juried exhibits this February, Manic Ceramic and the February All Media Show, along with three featured artists, Wendy van Boxtel, Naila Lyles, Gwendolyn Narkinsky, and Mark Price. These exhibits explore themes such as depth perception, optical illusions, understanding ugly sentiments, empathy, apocalyptic and magical thinking. The event is free and open to the public. Don’t forget, parking is also free. Come and join us for a night of art and celebration.
“The mind is its own place, and in itself can make a heaven of Hell, a hell of Heaven…“ — John Milton, Paradise Lost