There’s No Such Thing As Bad Publicity | Weekly Report for September 22, 2023
The headline for this week’s email comes from the master marketer P.T. Barnum. But is the phrase “there’s no such thing as bad publicity” true? While traveling last week I tried…
The K.I.S.S. Method | Weekly Report for March 31, 2023
The advice I got early on in college, and business, was delivered with an acronym that I’ll never forget: K.I.S.S. – “Keep It Simple, Stupid.” Back then, Creative Directors and Copyeditors were…
Dave is Unavailable | Weekly Report for December 3, 2021
Only one person called to bother me this week while I was on vacation. #ThanksKennedy She reminded me I had one job I had to do this week — write…
Twitter Left Me | Weekly Report for October 8, 2021
I was on Twitter before Twitter was cool. At one point, I amassed more than 30,000 followers on the platform, since joining in 2008. In the early days of Twitter, between 2006…