
The Blueprint to Creating a Thriving Company Culture
Written by: Robyn Quarles The Importance of Company Culture Behind every logo is a talented, dedicated, hardworking group with a common goal: to make the best out of each day….

Fall Forward: How to Help Your Brand Stay Relevant in Every Season
Written by: Lauren McKinney In today’s fast-paced world, brands need to be as dynamic as the seasons. What works in the sweltering heat of summer might fall flat when the…

Feedback-Friendly: A Guide to Responding Professionally to Online Reviews
Written by: Lauren McKinney Online reviews: the double-edged sword of the digital age. On one hand, they can shower your business with praise, boosting your brand’s credibility. On the other…

The ABCs of ROI: Madison+Main’s Guide to Marketing Success
Written by: Lauren McKinney You’ve probably seen a movie with a scene like this – a tense standoff. An exchange of words. Then, the time-honored line: “What’s in it for…

Style & Substance: The Ultimate Guide to Creating a Memorable Brand
Written by: Robyn Quarles “Okay, so you’re Brad Pitt — that don’t impress [us] much.” -Shania Twain What will keep your brand warm in the middle of the night? Style…