Setting The Bar And Then Raising It | Weekly Report for June 2, 2023
By: Caitlin Sherman, Copywriter Dave has been busy shuttling between Lynchburg and Harrisonburg this week building his BURGer empire, so I’m filling in with another special edition of the Weekly Report. Marketing is an integral part…
Getting Out of the Weeds and into the Work | Weekly Report for April 28, 2023
Greetings from the Star City. This week’s edition of the Weekly Report comes to you from the beautifully decorated Hotel Roanoke, where I’ve spent the last few days “working on the business, and not…
Free Parking | Weekly Report for March 3, 2023
How’s that for an attention-grabbing headline? I understood that free parking was a wonderful thing before I could even drive. At the least, Free Parking was a safe space to land on…
If You Take Care Of Your People, Your People Will Take Care Of You | Weekly Report for January 20, 2023
I don’t know who said it or where I heard it, but I’ve always believed in this business mantra – “If you take care of your people, your people will take…
What Happened to Washington? | Weekly Report for January 13, 2023
As I’ve often stated, there are only three kinds of brands. Brands you know and love, brands you know and don’t love, and brands you’ve never heard of. For 87…