
Social Media Mayhem: 10 Tips on How to Survive Platform Updates and Create Consciously
Written by: Lauren McKinney Let’s be honest—keeping up with social media changes is a full-time job in itself. One day your Reels are reaching thousands, and the next? Crickets. Instagram…

Yacht Rock | Weekly Report for April 11, 2025
I am on a boat this week. Sailing Away. What a fool believes. This is it. Ride like the wind. The radio gives a perfect description of everything that’s happening. Sirius has…

Play Fair | Weekly Report for May 31, 2024
Searching for inspiration in what has turned out to be a very, very, very stressful and frustrating week, I found myself looking at a book I haven’t picked up in…

Political Advertising Is Not Branding | Weekly Report for November 3, 2023
There’s an election next week, but you already know that. We’ve been bombarded with TV ads, radio ads, flyers, mailers, text, and email spam for months. It all reaches a…

Needle In A Haystack | Weekly Report for April 21, 2023
I heard an ad on the radio last week. It was for ZipRecruiter. “It’s like looking for a needle in a haystack.” A few minutes later, I heard another ad for Indeed.com….