10 Ways Marketing Is Like Fishing | Weekly Report for June 9, 2023
There are many benefits to fishing. Sunshine, fresh air, and sometimes fishing turns into catching. On a recent outing with friends down on the river, we got skunked. However, we…
We Sought Inspiration and We Found It | Weekly Report for May 19, 2023
“Are we there yet?” I laughed as I spoke these words to my trusty co-pilot and carpool buddy Kent Brockwell, as we pulled onto a narrow country road in the middle…
Getting Out of the Weeds and into the Work | Weekly Report for April 28, 2023
Greetings from the Star City. This week’s edition of the Weekly Report comes to you from the beautifully decorated Hotel Roanoke, where I’ve spent the last few days “working on the business, and not…
Needle In A Haystack | Weekly Report for April 21, 2023
I heard an ad on the radio last week. It was for ZipRecruiter. “It’s like looking for a needle in a haystack.” A few minutes later, I heard another ad for Indeed.com….
The K.I.S.S. Method | Weekly Report for March 31, 2023
The advice I got early on in college, and business, was delivered with an acronym that I’ll never forget: K.I.S.S. – “Keep It Simple, Stupid.” Back then, Creative Directors and Copyeditors were…