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  • Respect Richmond | Billboard
  • Respect Richmond | Billboard

Respect Richmond

Client: Respect Richmond

Almost half a million people are victims of gun violence each year in the United States and unfortunately, Richmond isn’t immune from that statistic. To combat the crisis, we created a strategic marketing campaign that targeted the community into taking action. The campaign went on to win the PRSA 2019 Commonwealth Award of Excellence and the 2018 Commonwealth Award of Merit.