Bon Voyage | Weekly Report for May 5, 2023
Ah, Cinco de Mayo is upon us. The 5th of May. Today is a drinking holiday that started as a small local celebration in Puebla, Mexico, but became an international phenomenon in the…
The Top Five Qualities to Look For in a Full-Service Advertising Agency in Richmond, Virginia
Seventeen years ago, Madison+Main opened with a single vision; bring Madison Avenue ideas to Main Street companies. As a business owner, choosing the right advertising agency can make or break…
Getting Out of the Weeds and into the Work | Weekly Report for April 28, 2023
Greetings from the Star City. This week’s edition of the Weekly Report comes to you from the beautifully decorated Hotel Roanoke, where I’ve spent the last few days “working on the business, and not…
Are Brand Mascots on the Verge of Extinction or Are They Still Valuable, Immortal Spokespeople?
Think back to your childhood. I’m willing to bet there is a full cast of fun, colorful, over-the-top characters hidden in the recesses of your mind — and you know…
Needle In A Haystack | Weekly Report for April 21, 2023
I heard an ad on the radio last week. It was for ZipRecruiter. “It’s like looking for a needle in a haystack.” A few minutes later, I heard another ad for Indeed.com….