Category Archives: Fun Stuff

Madison+Main’s Weekly Report- November 13, 2015

Celebrating Milestones

Hey Folks,
Celebrating milestones is a little bit different than celebrating an achievement. For example, I’ve heard my kids talk about dating someone for 3 weeks, which is a milestone but my Mom & Dad being married for 49 years is an achievement. Milestones simply mark the passage of time whereas an achievement means something was accomplished through effort and perseverance. Last week Kara marked her 6th anniversary with the company, we held our 6th Annual Chili Cook Off contest this week and I started sending out the Weekly Report 6 years ago today. Maybe we can report these events as both milestones and achievements.

Last weekend the town of Urbanna held its 58th Annual Oyster Festival and I visited for the 4th year in a row. Rain kept away some of the crowds, but it seems that the Oyster Festival Foundation is perilously close to turning 58 years of achievement into a simple milestone. I believe that the Festival’s days are numbered, unless the people who run the Foundation return to a common sense approach for running a festival. In a grab for extra cash, Festival organizers doubled the price of parking to $20/car, taxed vendors at 2x the rate and forced businesses to close at 5:00 on Saturday – which hurt their sales – in order to save money on street cleaning. I imagine they will also act surprised next year if less people show up, less vendors show up and the businesses in town contribute less to the Foundation.

But I have good news, there are only 45 shopping days until Christmas and only 356 days left until the next Oyster Festival.

Monday, November 9th– On Monday we worked hard on RFPs and had a very productive day working on new brand elements for our client Swift Creek Mill. The Theatre will celebrate a big milestone next month, 50 years of theatrical performances. You’ll hear more about this in the coming weeks as we ramp up their PR campaign.

Thanks to Facebook, which now reminds me frequently of milestones in my “Facebook life,” I am happy to report that 3 years ago today I found a new groundbreaking search engine – that allows you to search the inter webs and gives you results in Snoop Dogg language –  #youarewelcome #fosho #foshizzle

Tuesday, November 10th – On Tuesday morning I dropped a bomb at Rotary, when I announced the formation of an ad hoc committee called The Food Festival Reinvention Committee, tasked with collecting input – and delivering recommendations on – the Magnificent Midlothian Food Festival, which marked its 27th milestone last month. If you have suggestions on how to change or improve the MMFF, email me directly before December 1st and put MMFF in the subject header, and if you want to email me before reading the rest of this, click here –>

On Tuesday we launched a new campaign for Village Bank called “Lunch Hour Loans.” Need some extra cash before the holidays? Drop by any Village Bank during lunch. It’s a great time to apply!

Screen Shot 2015-11-16 at 5.18.09 PM

Wednesday, November 11th – On Wednesday I joined fellow members of the Virginia Council of CEOs for our monthly meeting. It was a great discussion and thanks to my good friend JJ White at Dale Carnegie Training for hosting us.

Sue and I had to split duties Wednesday night. Our daughter Hattie was inducted into the National Honor Society, a wonderful and hard-earned achievement. I would have been there as well, but I had 150 people dropping by our office for the 6th Annual Madison+Main Chili Cook Off. It was a great evening, with celebrity judges – Meteorologists Katie Dupree with 8News, Kristen Luehrs and Nikki-Dee Ray with WTVR CBS 6. We want to congratulate all 12 teams who participated. The competition was fierce and the building still smells like beans. Special congratulations go to the Madison+Main-iacs for placing 3rd with “Plymouth Rock Chili,” the 2nd place trophy went to Worth Higgins Associates for “Worth A Second Bowl Chili” and 1st prize was claimed by Mary Ann Hartzell and the CowanGates team for their “Palm Beach Chili,” apparently so tasty they ran out before I could try some. The team from Yard Works took home a trophy for the 2nd year in a row, winning The People’s Choice Award for their “Weekend Warrior Princess Chili.”

IMG_0119The real winner of the Chili Cook Off was me.
CBS6 Morning News stars Kristen Luehrs and Nikki-Dee Ray joined us for the Chili Cook Off.

Thursday, November 12th – Thursday was a long day and I won’t go into the details, but I took time off to help with some family health matters. I appreciate your thoughts and prayers at this time. And just when we needed some good news, something to really cheer about, my son Jack came through for us. Between 7th grade & 8th grade, he grew 4 inches – and worked really hard every day on his b-ball skills – and earned a spot on the Bailey Bridge Middle Boy’s Basketball Team, which I think is quite an achievement. About 80 boys tried out and there were only 15 spots on the team. #waytogojack #tallerthanme #ballislife

Friday, November 13th – Today we celebrated 3 years of working with First Bank, and are very proud of the achievements we have compiled with our partners at the Strasburg, Virginia-based bank. We’re working on putting a plan together for 2016 and beyond.

I worked on a variety of copy assignments today, before I headed out of the office to head to see my folks in Charleston, SC.

A year ago we launched a television ad for Vera’s Fine Jewelers called “Coach” and it proved to be very successful. Check it out!

On Sunday, Vera’s will celebrate its 20th anniversary and we are proud to say they have been working for us for half that time they have been working with us. Congrats to Mike, Vera and the entire team and rest assured I will be picking up some bling from Vera’s for Sue this holiday season, or I may not be able to make another milestone in my 18-year marriage. #blingsthething #bestjewelerinrva #diamondsaresuesbestfriend

“It’s when ordinary people
rise above the expectations
and seize the opportunity
that milestones truly are reached.”
– Gov. Mike Huckabee


Madison+Main’s Weekly Report- November 6, 2015

Art is Subjective Hey Folks, Greetings from beautiful downtown Urbanna, Virginia, home of the 58th Oyster Festival where the sleepy town mushrooms into more than 100,000 people who cram the streets of this working waterman’s village, consuming ungodly amounts of alcohol and the Chesapeake’s bounty. In the shops on Main Street several artists feature their… Continue Reading

Madison+Main’s Weekly Report – Friday, October 30

Getting Old is Scary Hey Folks, Tomorrow I turn 48. Yes, I’m a Halloween baby and yes, I’ve just realized that getting old is kind of scary. It seems the older I get, the more frightened I become. Even daily chores that used to be routine and mundane now fill me with anxiety. For example, getting my blood… Continue Reading

Madison+Main’s Weekly Report – Friday, October 23

11 Hour Day Hey Folks, In the brand and marketing business, our “Christmas season” is in October. It’s the busiest time of the year and sometimes we have to put in an 11 hour day. At Madison+Main we pride ourselves on maintaining a positive work/life balance, but this month long days are the rule, not… Continue Reading

Madison+Main’s Weekly Report- Friday, October 16

A Slow News Day Hey Folks, While many of you were distracted by non-news this week, we were busy… even on a slow news day. To me, it’s funny how we have more access to information than ever and fewer people that access the important information. Our social media feeds are full of salacious details… Continue Reading

Madison+Main’s Weekly Report – Friday, October 2

Stylin’ & Profilin’ Hey Folks, With rain every day since our last Weekly Report, I have looked for some motivation and some comic relief this week. Special thanks to my friend JJ White for providing both. JJ frequently posts quotes, pictures and videos of his boyhood idol, Ric Flair, on Facebook, and that’s exactly what… Continue Reading

Madison+Main’s Weekly Report – Friday, September 25

Bicycle Races Hey Folks, With the “big” bicycle races winding down, I hope that Richmond will get back to normal next week. And by normal, I mean occupied with actual people, actually working and actually dining out at local establishments. This week in the heart of downtown, Richmond looked like a ghost town. The 500,000… Continue Reading

Madison+Main’s Weekly Report – Friday, May 8th

Hot Water Hey folks, Last weekend I stood huddled over a camp stove thinking “a watch pot never boils.” It was 40 degrees in the Allegheny Highlands, and I desperately needed hot water for coffee. A gas stove. Shaking hands. A ceramic pot. 25 minutes later… voila! My so-called “Instant Coffee” took almost half an hour… Continue Reading

Madison+Main’s Weekly Report – Friday, May 1st

“It’s Gonna Be May” Hey folks, Today is May Day. In some cultures it’s a Spring holiday, complete with singing, dancing and cakes. In the former Soviet Union it was known as International Workers Day and used as an excuse to parade Intercontinental Ballistic Missiles through Red Square. For others, May Day is simply a distress signal. But at Madison+Main, most… Continue Reading

Madison+Main’s Weekly Report – Friday, April 24th

“TAKING OVER” Hey folks, For the first time in 2015, the Madison+Main-iacs have managed to take over the Weekly Report. And by “take over” we mean, Dave asked me, Derek Fair, to write it and I politely agreed. As our fearless leader is out of the office, attending the Virginia Council of CEOs Annual Retreat in Williamsburg, we’re attempting to learn the new… Continue Reading

Madison+Main’s Weekly Report – Friday, April 17th

“It’s Nice To Be Recognized” Hey folks, When I was younger I heard the phrase “It’s just nice to be recognized” used as a consolation when people didn’t win the big award they were seeking. The winners always say things like, “I’m humbled by this award.” And the losers say, “It was nice just to be here.”… Continue Reading

Madison+Main’s Weekly Report – Friday, April 3rd

The Day After Hey folks, The pessimist in me will always remember today as “The Day After Coach Smart left VCU.” The optimist in me will probably remember today as “The Day After I left for vacation.” The realist will barely remember this, because Friday is simply “The Day After Thursday. When I get bad news,… Continue Reading

Madison+Main’s Weekly Report – Friday, March 27th

IT TAKES A VILLAGE Hey folks, This week’s Weekly Report is coming to you live from the Chesterfield Country Airport, where an entire village of people are gathered to shoot Village Bank’s latest TV ad, so I am having to phone in this week’s e-mail. Unlike the author of ‘It Takes A Village’ – Hillary Clinton – I keep all of… Continue Reading

Madison+Main’s Weekly Report – Friday, March 6th 2015

AWARENESS Hey folks, This week I tried to remind people that “awareness drives response”. Things may come and go in the marketing biz. Technologies may disrupt business. But through it all, one adage remains…Awareness Drives Response. I made a video about it here. But it becomes harder and harder each year to make people aware of… Continue Reading

Madison+Main’s Weekly Report – October 3rd, 2014

Time Flies When You’re Having Fun Hey Folks, This week’s Weekly Report comes to you from beautiful downtown Doswell, site of the State Fair of Virginia. Today also marks the 9th Anniversary of Madison+Main. On October 3rd, 2005, my friend and Art Director Scott Clark and I moved our two computers into a closet at the Advantech Business Incubator.… Continue Reading

Madison+Main’s Weekly Report – September 12th, 2014

The End of Regulation   Hey Folks, When I watch a football game, the announcer warns about “the end of regulation” and viewers eagerly anticipate to find out who the winners and who the losers are. In business, “regulation” has a whole different meaning. Generally, regulation is designed to protect people from business, but somewhere… Continue Reading

Madison+Main’s Weekly Report – September 5th, 2014

Stuck in the Middle With You Hi everyone, It was a short week at Madison+Main and I appreciate the guys and gals at work who took over last week’s report. My friend Harry Garmon, President of Top of Mind Communications, wrote me to say, “I like this week’s report better than yours,” which is a true testament to the team’s… Continue Reading

Madison+Main’s Weekly Report – August 29th, 2014

Madison+Main-iac Mashup   Hi everyone, The Main-iacs have taken over Dave’s Weekly Report again, thanks to the overwhelming response we got after our email last month. But really — our fearless leader is off enjoying the long weekend with his son, Jack, in Ocracoke, so we’re holding down the fort at 101 E. Cary. When it came to writing the Weekly… Continue Reading

Get to Know Your Account Manager: Kelley Miller!

By Account Manager Kelley Miller Weapon of choice: Taser. Own one but have yet to use it. What would she do for a Klondike Bar: Nothing! Why? What have you heard? Favorite M+M moment: Tequila shots with my work bf, Lindsey Durfee, and the gents from Broadscope Media. Favorite Words: Gams, Broads and Buttercup Least Favorite… Continue Reading

Madison+Main’s Weekly Report – July 18th, 2014

While the cat’s away… Happy Friday! With Dave off having a jolly ol’ time in the UK, Molly zip-lining through rainforests in Costa Rica and Colleen sunbathing in the Hamptons, the writing of the July 18th Weekly Report report fell to the remaining Main-iacs. At first, there was some concern. “How will we ever top Dave’s hysterical jokes and cute family stories?!” said some, “I can’t even remember… Continue Reading

Madison+Main’s Weekly Report

Madison+Main Weekly Report for June 13th, 2014 Better Luck Next Time    Hey folks, It’s Friday the 13th and there will be a full moon tonight. I’m feeling as unlucky as the U.S. Soccer team, who drew global futbol powerhouses Ghana, Germany, and Portugal in Group G for the 2014 World Cup. Better luck next… Continue Reading

Post 06.5.14 – Madison+Main Tries Rock Bottom Brewery!

By Lindsey Durfee, Marketing Administrator First off, who doesn’t appreciate a good craft beer? All right, all right. I understand that there’s such a thing as “gluten free” people, like my favorite Graphic Designer on staff, who physically cannot enjoy a good beer. But otherwise, who can say no? I certainly can’t. When Brian Chandler, President of CommonwealthPR, approached Madison+Main with an… Continue Reading

Post 06.5.14 – Virginia Women’s Center Takes Over Chesterfield Towne Center!

By Graphic Designer, Colleen Festa This spring has been a very exciting time, as we launched a new interactive, large-scale campaign for our client Virginia Women’s Center. This campaign actually began last year, when we began sharing tips on how to live healthy and improve your life. We designed interactive social media graphics and infographics that used bright and fun illustrations. The popularity… Continue Reading

Post 06.4.14 – Madison+Main’s June Media Mixer at Casa Del Barco!

You’re Invited! Join the Madison+Main-iacs on Wednesday June 18th, 2014 from 5:30 – 8:30pm for our June Media Mixer at Casa del Barco! Appetizers Happy Hour Drink Specials Networking 320 South 12th Street Richmond, Virginia 23219 (Downtown, at the historic Canal Walk) To RSVP… email or sign up on our Facebook page, or tweet us @madisonmain or give us a call at (804)… Continue Reading

Post 06.3.14 – Introducing Our Summer 2014 Interns!

Introducing our Summer 2014 Interns! Kaity “Sea Bass” Byrum, Graphic Design Intern I graduated from Longwood University in 2013 with a BFA in Graphic Design. After taking some time off post-graduation, I am hoping that my internship at Madison+Main will help me re-enter the world of graphic design by freshening up my skills and gaining some real world experience.… Continue Reading

Post 05.30.14 – Madison+Main’s Weekly Report

Hey folks, With a Monday holiday, the week at Madison+Main was short and sweet; just like Sammy Yatco, our superstar Account Manager who was on vacation in OBX this week. And boy, did we miss her. This week’s email is going to be short and sweet as well, because there’s too much to do today and not enough hours. You’ve… Continue Reading

Post 05.23.14 – Madison+Main’s Weekly Report

Hey folks, I am dialing in this week’s Report from the beautiful Bath County, Virginia, and more specifically, holding my iPhone at a 45 degree angle towards a cell repeating station somewhere South/Southwest of Warm Spring, Virginia on top of a peak in the George Washington National Forest. Thank goodness I have Verizon. If I… Continue Reading

Post 05.22.14 – 33rd Annual Vintage Virginia Wine & Food Festival

33rd Annual Vintage Virginia Wine & Food Festival May 31 – June 1, 2014 Next weekend, you’ll find the Madison+Main-iacs in Northern Virginia for the 33rd Annual Vintage Virginia Wine & Food Festival. The highly anticipated event, located at Bull Run Park Special Events Center in Centreville, is guaranteed to quench your thirst and fill your… Continue Reading

Post 05.16.14 – Madison+Main’s Weekly Report

Hey folks, “I never meant to cause you any sorrow
I never meant to cause you any pain
I only wanted to one time to see you laughing
I only wanted to see you
Laughing in the Purple Rain” It feels a lot like 1994. I was living in Los Angeles at the time, and everyone was talking about… Continue Reading

Post 05.14.14 – So Long, Spring 2014 Interns!

By Sarah Dawes Murphy, Marketing Communications Executive Ah, May. The end of the academic semester. The time when Madison+Main-iacs try to squeeze work into every last second our out-going interns spend still roaming the first floor of 101 E. Cary. Cruel? Maybe. But we’re really just prepping for what I’ve come to call, “The Intern Void”—that… Continue Reading

Post 05.9.14 – Madison+Main’s Weekly Report

Hey folks, It was a busy week at Madison+Main as May rushed in. The Madison+Main-iacs and I have been attending events nonstop this month. On May 1st we sponsored the RVA Creativity Awards. On May 2nd we attended the Richmond Ad Show. And this week, I had an after-hours event every single night. That, combined with early morning meetings… Continue Reading

Post 05.6.14 – Oregon V.S. POM

It’s tough when people criticize your work product. Especially in this business, the ad business, where we put a lot of time and thought and creativity into projects, it is difficult to be subjected to criticisms. We expect our peers to be respectful and constructive. We let clients be more than honest with feedback. But… Continue Reading

Madison+Main Weekly Report for May 2nd, 2014

It’s Award Season! Hey folks, RVA Award Season is in full swing. It’s that time of year where generally mild-mannered business types forgo formalities of humility and strap on cocktail wear to self-congratulate one another. And why not, darn it? There are people out there who deserve a little recognition for things like hard work, creativity and giving… Continue Reading

My Weekend in Orangeburg

By Graphic Designer Colleen Festa  Dave has a running joke at the agency…at least I think it’s a joke. When he asks me occasionally about my weekend, he’ll finish with “how was your trip to Orangeburg, South Carolina?” Apparently he got a speeding ticket there one time, and he never forgot it. After laughing off… Continue Reading

A Review of the Legalities of Social Media

By Account Management Intern Brandon Singletary Last week, Dorsey McFadden, Sarah Murphy and I had the pleasure of attending the Richmond PRSA Luncheon at the Lakeside Country Club. Speaker Chris Fortier spoke about “Legalities of Social Media” and he sits on the Board of Governors for the Virginia State Bar Young Lawyers Conference as the… Continue Reading

Madison+Main Weekly Report

By the Numbers… Hey folks, This week’s Madison+Main Weekly Report is coming to you 2 hours early so I can play hooky this afternoon and watch basketball. Besides, it’s really hard to type inside of a crowded BW3. Last weekend’s whirlwind tour of lower Manhattan and Brooklyn is now just a memory, and sadly the A10 #2 seed VCU lost a heartbreaker to #4 SJU in the Championship,… Continue Reading

Madison+Main Weekly Report

Hey folks, Greetings from the Bergen Street Station on the New York Subway system. The F Train stands for “Famous,” because it is the only train that doesn’t stop at the Barclays Center. It was a busy week at Madison+Main, but the only thing that was on my mind this week was the A-10 Tournament and my beloved VCU Rams. Monday… Continue Reading

Madison+Main Weekly Report

Hey folks, If I could sum up Generation Y in one word, or better yet in one hashtag, it would be #YOLO: You Only Live Once. I’m surrounded by twenty-somethings and their “take no prisoners” attitude suits me just fine. It was a #YOLO kind of week at Madison+Main: busy, productive, fun and edge-of-your-seat excitement. On Sunday night, I… Continue Reading

Madison+Main’s Weekly Report

Hey folks, When I say things to myself like, “I’m glad February is almost over,” and “I waited almost two hours to get my oil changed,” I am ashamed of myself. When I get angry and walk around my house brooding for two hours because VCU lost a game they should have won to UMass, I take a… Continue Reading

Madison+Main Weekly Report

Hey folks, It was a busy and productive week at Madison+Main, as I was able to see lots of clients face-to-face, which I think is better than following their exploits on Facebook. Speaking of Facebook, a 16-year-old told me this week that Facebook was “dead.” Although I don’t agree with this, a recent University College of London report states… Continue Reading

Madison+Main Weekly Report

Hey folks, “When the dog bites, when the bee stings, when I’m feeling sad, I simply remember my favorite things and then I don’t feel so bad.” – The Sound of Music Football, one of my favorite things, ended Sunday night with RVA favorite Seattle blowing out Denver in front of 150 million or so of my closest friends. Every… Continue Reading

Madison+Main Weekly Report

With today being the last day of the month, I think the theme this week at Madison+Main was out with the old and in with the new. We said goodbye to some old friends and hello to some new ones. Before I get started on Monday’s report, several of you commented that you missed my sports reports.… Continue Reading

Madison+Main Weekly Report

Yay, we did it! We survived the Great Blizzard of 2014 with minimal damage. And although my kids were excited that Chesterfield County Schools closed for the week, the kids at Madison+Main were hard at work, braving the elements and single-digit temperatures. Despite this, everyone I know had a great week, except Justin Bieber. Monday (1/20) – On Monday, we finally gave Lindsey Durfee a… Continue Reading

Madison+Main Weekly Report

Life is like a game. Like any game, there are winners and losers. There are good days and bad days. Sometimes you win, sometimes you lose and occasionally you end up in a tie. Navy football coachEddie Erdelatz famously said in 1953, “A tie is like kissing your sister,” but I prefer Baseball Hall of Famer George Brett’s slightly less famous quote… “If… Continue Reading

Madison+Main Weekly Report

December rolls on, the holidays are in full swing and I’ve been wearing my Ron Burgundy jacket everywhere. No matter where I go, no matter which party I attend, random women come up and want to rub my fuzzy festive blazer. There is a reason for the season and a reason that I bought this sports coat.… Continue Reading

Madison+Main Weekly Report

The holiday season so far at Madison+Main has been more Go Go Go than Ho Ho Ho; we’ve been busier than a one-armed lumberjack. I find it amusing that so many things have to end by December 31st… and so many other things must begin on January 1st. Ahh, marketing. Monday (12/9) – On Monday, I conducted most… Continue Reading

Madison+Main Weekly Report

Hey folks, The “big @ss” Christmas tree went up this week at Madison+Main and the Times-Dispatch reminded me this morning that there are only 19 shopping days until Christmas. All of us at Madison+Main survived Black Friday, but our Holiday Open House almost killed us… The week at Madison+Main was fun and festive: Monday (12/2) – On Monday, Sammy and I had the pleasure… Continue Reading

Madison+Main Weekly Report

It was a stellar week at Madison+Main and I was fortunate enough to eat lunch outside of the office every day this week. When I started Madison+Main in 2005, a good friend and business mentor from California sent me a book called Never Eat Alone: And Other Secrets To Success, One Relationship At A Time by Keith Ferrazzi. I pulled… Continue Reading

4th Annual Chili Cook Off Overview

By Account Management Intern Marie Sicola  I walked into a room saturated with crock-pots, sour cream, cheddar cheese and corn bread. The warm aroma smelled of ground beef, peppers and a hit of Guinness. Nine pots sat before me and only excitement and intense stomach yearning occupied my mind. Which one should I try first?… Continue Reading

Announcement: September Media Mixer!

Hey folks! Save the date! Next Wednesday, September 25th is  the Madison+Main Monthly Media Mixer       and… it’s on a BOAT! Join us for appetizers and happy hour drink specials! When: Wednesday, September 25th 5:00-8:00pm Where: Flatheads at Rocketts Landing 3125 Wharf Street Richmond, VA 23223 (map) RVSP: On our Facebook page or Email Lindsey Durfee Continue Reading

What #RVA restaurant would you take with you?

By Emily Farrar, Account Management Intern Richmond is fortunate to be home to many memorable restaurants. Luckily the Main-iacs are huge foodies, but what if they could only pick one restaurant? I recently asked the team, “if you had to move to an island, which Richmond restaurant would you bring with you?” Here were their… Continue Reading

Madison+Main Weekly Report

By Chief Idea Officer Dave Saunders This week’s edition of the Weekly Report is brought to you by the Madison+Main Fab Five: Account Manager Kelley Miller, Account Executive Sammy Yatco, Senior Account Manager Katie Hurst, VP of Brand Strategy Kara Forbis and Account Executive Sarah Dawes. Dave isn’t writing the report this week because he is spending the weekend with his son down… Continue Reading

Madison+Main Weekly Report

By Chief Idea Officer Dave Saunders New places, new spaces and new faces. It has been a busy week at Madison+Main, we welcomed a new Account Manager, visited some new places in Bath County and hosted 90 of our closest personal friends at our new space. By the way, this week’s edition of the Weekly… Continue Reading

Madison+Main Weekly Report

This past weekend I celebrated one of the most amazing Independence Days in our nation’s 237 year history. The weekend was full of family, apple pie and fireworks, which we purchased legally in South Carolina at South of the Border and then vicariously smuggled into Midlothian, where “bombs burst in the air.” My wife Sue, a LEGAL… Continue Reading

Madison+Main Weekly Report

By Chief Idea Officer Dave Saunders According to the weatherman, Wednesday was the hottest day of the year so far, which is entirely appropriate considering things have been heating up at M+M! We received an unexpected SEVENTH Telly Award, launched two new TV spots and, yes, we bought a building. It was a good week.… Continue Reading

Madison+Main Weekly Report

By Chief Idea Officer Dave Saunders I was reminded by a friend of mine recently that in the future, I’ll look fondly back on swim meets that last eight hours. He said “you’ll miss those days sooner than you think.” Thanks to my good buddy and LeClairRyan super lawyer Will Shewmake for giving me a different perspective… Continue Reading

Madison+Main Weekly Report

By Chief  Idea Officer Dave Saunders It’s another exciting edition of the Madison+Main Weekly Report. Today marks a very special day on the calendar, my 16th wedding anniversary, which I will celebrate in style with my wife Sue this weekend. Shh, it’s a secret, don’t tell her we’re headed to the Vintage Virginia Wine and Food Festival in Centreville.… Continue Reading

M+M Weekly Report

Dave is out for a long Memorial Day Weekend so this week’s Weekly Report is a team effort. Monday 5/20 – By Senior Account Manager Katie Hurst. Monday started off the same way that most Mondy’s start off… with the big MMMMM. For those of you who don’t already know, that’s the Madison+Main Monday Morning Meeting and this week was… Continue Reading

Weekly Report from Madison+Main

By Chief Idea Officer Dave Saunders I use the Madison+Main Weekly Report as a way to tell you what we did this past week, but I figured I’d start off by telling you something we didn’t do last week. Unlike many other businesses, we opted not to travel to Denver with the Greater Richmond Chamber… Continue Reading

Dog Diggity Dog!

By Lindsey Durfee, Marketing Administrator  Last year, VCU’s Center for Human-Animal Interaction (CHAI) did a study on the value of having dogs in the workplace called “Benefits of Taking Fido to Work May Not Be Far Fetched.”And we couldn’t agree more with their findings! 1. Lower stress levels 2. Higher levels of job satisfaction 3.… Continue Reading

Weekly Report from Madison+Main

By Chief Idea Officer Dave Saunders Greetings from the beautiful Kingsmill Resort and Spa, along the beautiful James River, in beautiful Williamsburg, Virginia. It’s so beautiful here, I may just puke. I am just now wrapping up a couple of days of inspiring speakers and tremendous networking opportunities at the Virginia Council of CEOs retreat… Continue Reading

Weekly Report from Madison+Main

By Chief Idea Officer Dave Saunders It was a challenging week for everyone, but we got through it. When I opened up my Richmond Times-Dispatch it seemed like there was bad news every day. Blasts in both Boston and Texas filled the airwaves, terrorist manhunts flowed for 24 hours a day on CNN and most… Continue Reading

Weekly Report from Madison+Main

By Chief Idea Officer Dave Saunders After 10 days of cruising around the Caribbean, I found myself back in the lovely sub-tropical Richmond, Virginia this week. Watch out world, I’m tan…rested…and ready. Tuesday 4/9 – My workweek started on Tuesday morning with a three hour email Inbox cleanup. I am absolutely amazed at how many emails… Continue Reading

Weekly Report from Madison+Main

By Graphic Designer Colleen Festa It’s me, Colleen Festa, Graphic Designer at Madison+Main, pinch-hitting for Dave on this week’s Madison+Main’s weekly report. He asked me to pass along info to you all this week while he is on Spring Break with his family. Dave’s writing style is quirky and funny, but as you see my… Continue Reading

Madison+Main Got Fooled…

By Lindsey Durfee, Marketing Administrator Yesterday, all of the Madison+Main-iacs woke up to clear skies, warm weather and a lot of interesting chatter in the break room. Did you hear? Gmail is going blue? YouTube is going out of business? And Google apps found a way to send scented messages? Then we all looked at… Continue Reading

Weekly Report from Madison+Main

By Chief Idea Officer Dave Saunders This week’s Madison+Main Weekly Report edition comes to you from sunny Ft. Lauderdale, Florida and more specifically the WiFi bar on board the M/S Zuiderdam, the pride of the Holland America fleet. It’s Spring Break time and I’m cruising with the fam. So don’t worry, the Madison+Main-iacs are all… Continue Reading

Weekly Report from Madison+Main

By Chief Idea Officer Dave Saunders I have a lot of friends who run in the Monument Avenue 10K, various marathons and compete in triathlons, but I don’t run unless someone is chasing me. Tomorrow I’ll be walking with the Madison+Main team at Walk MS Richmond. Our team has raised $1,000 so far but I’m… Continue Reading

Walk MS Richmond is this Saturday!

By Account Executive Sarah Dawes The Central Virginia Chapter of the National MS Society is hosting the annual Walk MS: Richmond fundraising event this Saturday, March 23rd from 9am to 1pm at 4200 Innslake Drive Glen Allen, Virginia. Participants can choose to walk either a one or three mile route and finish with a celebration… Continue Reading

The Best of RVA: Cheap Eats

  By Jon Glomb, Account Services Coordinator Intern Hey there Madison+Main blog readers. Today marks the beginning of a 15 week series that will run every Friday. One that offers foodies, entertainment and good time seekers some direction while wading through the cacophony of leisure blogs. Brought to you by folks that work, play and… Continue Reading

Do the Shockoe Shuffle!

By Richard Crittenden, Account Services Coordinator   In the past, you have been asked to walk for the MS Society. You have been asked to bike. Now, you are being asked to help us complete the final leg of the ultimate triathlon of support. If you’re thinking a nice swim across the James, you are… Continue Reading

Facebook Timeline is Coming! Don’t Panic.

Beginning March 30th, Facebook is making its new Timeline mandatory for all users and pages. Yikes.

Judging from the reaction around the social media world, “change” is not something everyone likes. However, businesses should not be fear the changes but embrace them. These new FB formats will help them more easily market and manage your brand message. Here are some tips from the team at Madison+Main, so your company is well prepared. Continue Reading

Madison+Main Creates YouTube Video for MS Society

As many of you know, Madison+Main is committed to working towards a world free of Multiple Sclerosis. And as a big supporter of the Central Virginia Chapter of the MS Society, we have volunteered our time and services to help promote their fundraising events. This past spring, several of the Madison+Mainiacs took part in the… Continue Reading

Join the Madison+Main-iacs at the 10th Annual Comfort Zone Camp Fall Bash

Join us at the Innsbrook Snag-A-Job Pavilion on October 15th from 4:00 p.m. – 9:30 p.m. for Comfort Zone Camp’s 10th Annual Fall Bash. Comfort Zone Camp hosts the Fall Bash each year to support children who have lost a parent, sibling or primary caregiver. Their mission is to provide these children with a loving,… Continue Reading

Twitter Spreads Faster than Earthquake

Twitter produces thousands of tweets per second, but did you know that this real-time, social media platform can actually spread news faster than the speed of seismic waves? That’s exactly what happened on Tuesday, August 23, 2011. Around 1:50pm, a 5.8 magnitude earthquake that originated in Mineral, VA shook the ground, causing glass to rattle,… Continue Reading

Gear Up For “The One Last Race to Make the Chase” at Richmond International Raceway

In the crazy world of sports, scheduling is everything. Luckily for Richmonders and NASCAR fans alike, Richmond International Raceway is hosting the last stop on the NASCAR Sprint Cup Series circuit on September 10th, before The Chase for the Cup begins the following weekend. Hometown hero Denny Hamlin is going into America’s Premiere Short Track… Continue Reading

Spotify, and how social media shapes music

Amidst much fanfare, Spotify launched its services in the United States on Thursday July 14th, offering a massive library of streaming music and, some might say, yet another nail in the coffin for record store employees with lush knowledge of obscure music. Though Spotify offers little more than Grooveshark – a similar music platform which… Continue Reading

Discover New Ways to Market Your Business at the 2011 Retail Marketing Expo

The 2011 Retail Marketing Expo is quickly approaching and we couldn’t be more thrilled to promote this exciting event. Madison+Main developed a concept and wrote scripts for both TV and radio commercials announcing the event. We also collaborated with the Retail Marketing Association and BES Television in producing the commercials which will air throughout the… Continue Reading

3D Printing: Star Treknology lives!

Science Fiction or Science Prediction? Many posit that Star Trek played a seminal role in giving us the flip phone and numerous other modern tech developments. It appears that another example of Star Trek-nology may be coming to fruition. While 3D printers do not replicate objects on the molecular level they do create impressively congruent… Continue Reading

When TV Brands Become a Reality

It’s not often that a product or service can have a large, loyal following before it even exists. However, that’s just the case with the newly launched Jabot Cosmetics line. Jabot was previously a fictional product featured on the Emmy Award winning daytime soap, The Young and the Restless. In fact, the product has been… Continue Reading

Dot Coms Are So Last Decade

Dot coms are a thing of the past, at least according to ICANN (Internet Corporation for Assigned Names and Numbers). The international authority over top-level domain names (TLDs) has approved a resolution to expand the list of generic TLDs which will allow companies and organizations to create domains for their brands. What exactly does this… Continue Reading

Rimulate Your Ride

Madison+Main launched our first iphone app a few months back for our friends at We’ve been having some fun with it so we have to share.

The premise is simple. Flip through the library of available rims by style. There are options for a variety of vehicles: Street, Off Road, Tuners, Donks, Hot Rods etc. Once you’ve picked your rim du jour you use your camera to shoot your car. Then you fit the rims and just like that you’re trying out some new looks. Once you’ve shot a pic you can save it to your phone, email it to a friend or post it to Facebook or Twitter all within the app. Continue Reading

Tom Winfree of Village Bank is 2011 Bernard L. Savage Award Winner

President and CEO of Village Bank Tom Winfree is a man about town. As a member of more than a dozen civic organizations, including the Greater Richmond Chamber of Commerce and the Chesterfield County Chamber of Commerce, Tom has made many significant contributions around the Richmond community. To reward his relentless dedication, the Chesterfield Business… Continue Reading

Madison+Main is caught up in March Madness

The 2011 CAA Men’s Basketball Championship will certainly be one to remember. Not only did Madison+Main’s marketing efforts help the CAA set attendance records over the course of the four-day championship, but for the first time ever, three CAA schools made the cut for this year’s March Madness. ODU won the Championship, cutting down the… Continue Reading

Madison+Main Wins “Excellence in New Communications Award” from SNCR (Society for New Communications Research)

The 2010 SNCR Excellence in New Communications Awards were announced Friday, November 5th at the Stanford Park Hotel in Menlo Park California, and Madison + Main’s 2010 integrated marketing campaign for was selected as a winner in the Use of Multiple Platforms/Integrated Initiatives category. These prestigious awards honor the work of individuals, corporations, nonprofit… Continue Reading

Richmond Firms Set to Donate Over $100,000 In Services To One Local Non-Profit.

Madison + Main, V4 Web, Knowledge Advisory Group, Thinkhaus, ByteJam, and Wythken Printing to submit “Reverse RFP” to Richmond-area charitable groups. RICHMOND, Va. – One lucky nonprofit in the local Richmond, Virginia area will receive more than $100,000 in marketing and PR services in 2011, thanks to a generous gift by creative marketing firm Madison+Main… Continue Reading

Richmond Chamber
Retail Merchant’s Association
Better Business Bureau