When I watch a football game, the announcer warns about “the end of regulation” and viewers eagerly anticipate to find out who the winners and who the losers are. In business, “regulation” has a whole different meaning. Generally, regulation is designed to protect people from business, but somewhere along the way many in our government forgot that small businesses, like ours…and the ones we represent…are owned by people. Despite the fact that 98% of all business is small business (employing under 100 people), many in our state’s vast bureaucracy forget this.
I spent most of my week trying to salvage a state contract we have. Maybe it’s time that the Commonwealth of Virginia – which touts itself as a top state for business — cut out a couple of stupid regulations that are killing small businesses. #OnMySoapBox
Last weekend I was in sports heaven, watching NASCAR live at RIR and watching Virginia Tech bounce the Buckeyes on TV at the same time. I had a great time hanging out with our new client, Brian Walker from Riverside Turf. My son Jack enjoyed the game too, and it was a much-needed diversion following the Sharks‘ football loss earlier that day. #Heartbreaker
A “client selfie” with the guys from Riverside Turf at RIR
Monday, September 8th: On Monday I spent most of the day on hold. I made phone calls to the Virginia Department of Commerce and Trade, DMBE (Department of Minority Business Enterprise), the Attorney General’s office, the Governor’s office and various other entities whose emails end in “virginia.gov.” By 5pm I was ready to “go postal.”
On Monday night it rained so there was no football practice. I was so excited that I went to bed at 8pm. Never fear, I recorded Monday night’s season 21, episode 4 of America’s Next Top Model. Shhh, don’t spoil it for me.
Tuesday, September 9th: On Tuesday morning, I was “feeling the love” at Midlothian Rotary because I was able to commiserate with other business owners who have been adversely effected by pointless regulations. I was happy to see Midlothian’s school board representative Debbie Girvin, who dropped by to give us some good news about Chesterfield County schools.
Meanwhile, back at the office, Tuesday felt like a repeat of Monday. However, I managed to get in a fair amount of work; one creative concept session, two conference calls and a 2.5-hour marketing consultation. Not bad.
Wednesday, September 10th: For me, Wednesday was all about Lucy Corr. I led an 8am meeting as chairman of the Lucy Corr Foundation, worked on finalizing a new TV ad for Lucy Corr Village and led a “Social Media for Seniors” seminar in the afternoon at Springdale. Stay tuned, we are filming another TV ad for Springdale later this month and yes, my son Jack, is back. See Jack in the current Springdale spot here.
At Wednesday’s Chesterfield Chamber lunch we heard from both Randolph Macon College professors who are running to replace Eric Cantor in Virginia’s seventh district. Republican Dave Brat spoke about burdensome regulations on small business owners and it got my attention. I stood up to ask his challenger, Jack Trammell, a question:
“In your opinion, is the Affordable Care Act helpful or hurtful to small businesses?” I asked.
“… it depends on who you ask,” he said. #oyvey
On Wednesday night the Sharks played valiantly but lost to the Swift Creek Cougars. That is the name of the football team we played, not the group of middle age women who hang out at TGIFridays. I lost my voice after the game because I yelled continuously from the kickoff… to the end of regulation.
Thursday, September 11th: On Thursday morning, we worked on some holiday campaign concepts for our friends at Vera’s Fine Jewelers. How does a small jewelry store in western Chesterfield get 2,000 likes on its Facebook page? By being absolutely awesome. By making absolutely awesome jewelry. And by working with an absolutely awesome marketing agency. #HumbleBrag Check out Vera’s TV spot here.
Friday, September 12th: Today I have been working on some things (TV, signage and Facebook ads) for one of our favorite clients, Village Bank. Village Bank is a client, but you may not know that they are also our bank. We had a relationship with another local bank (that shall remain nameless) but after seven years they still didn’t know A) what we do or B) what we needed or C) how to manage our relationship. Since we have been at Village Bank, we have been 100% THRILLED! If you’re not banking with Village, do something about it and visit with one of the “Village People” soon. Click here for a branch near you.
Last week was all about football and this weekend will be all about booze. Madison+Main is proud to sponsor the Chesterfield Craft Beer Festival tomorrow at Westchester Commons. There are a few tickets left at www.chesterfieldbeerfest.com. Casey, Kaity and I will be handing out Madison+Main brand Koozies. Limited time offer. Supplies are limited. See website for details. Offer void in Alaska and Hawaii.
On Sunday, we will be hobnobbing with 10,000 of our closest friends at the 39th Annual Virginia Wine Festival. The Virginia Wine Fest has one of he best tag lines ever. Of course I like it. I wrote it.
Stuck in the Middle With You Hi everyone, It was a short week at Madison+Main and I appreciate the guys and gals at work who took over last week’s report. My friend Harry Garmon, President of Top of Mind Communications, wrote me to say, “I like this week’s report better than yours,” which is a true testament to the team’sContinue Reading
“It’s the end of the world as we know it, (and I feel fine).” – R.E.M., 1987 Hey folks, There’s so much bad news in the world today, I guess I feel guilty about telling you all of the good things that happened at Madison+Main this week. But, oh well. What the heck? That’s whyContinue Reading
Ice, Ice Baby Hey folks, A recent weather news story confirmed what I already discovered halfway through the month of August: this month is cool and comfortable, compared to the hot, sweaty “dog days of summer” we usually suffer through at this time of year. The last time it was this cool was 1989,Continue Reading
Join the Madison+Main-iacs on Wednesday, August 20th for our August Media Mixer at Morton’s! We’ll be there from 6:00 – 8:30PM! This will be a special event, where Chief Idea Officer Dave Saunders will slip behind the bar as their Celebrity Bartender! All of Dave’s tips will be donated to the National MS Society’s CentralContinue Reading
FOOTBALL!!! Hey folks, It was a fun, yet exhausting week at Madison+Main, as we celebrated the return of football. The Redskins invited Brady’s Boys aka the New England Patriots to RVA, but more importantly, the Alberta Smith Sharks began preseason conditioning. All of this meant, I spent a lot of time on the gridiron this week. This also means I was smiling aContinue Reading
By Account Manager Sammy Yatco Madison+Main is a long-time member of the Chesterfield Chamber and is proud to announce their new brand and logo! During the last few months, we’ve researched and analyzed the Chamber’s existing brand including collateral materials, website, messaging and their brand. We also interviewed board members, employees, Chamber members and otherContinue Reading
By VP of Brand Strategy Kara Forbis In June of this year, Madison+Main started working with Commonwealth Autism Service and we are very excited to partner with the organization. If you aren’t aware Commonwealth Autism Service’s mission is to provide leadership in the implementation of a statewide system of services to maximize the potential andContinue Reading
In a land far, far away… Hey folks, Once upon a time, the hardworking people at Madison+Main got to take a vacation. They traveled near and far, they traveled through exotic locales. Molly left for Costa Rica with her home-again hero Lee, Colleen is visiting New York City and I spent an afternoon in Hopewell. Just kidding. I’m flying out Saturday to meet up with Sue andContinue Reading
Priorities Hey folks, It was a busy week at Madison+Main, and for once I felt like my priorities were in order (this week’s theme of “Priorities” is brought to you by my friend Greg McQuade of Channel 6. Greg is one of the most positive people I know and inspires people constantly.) Keeping a good work-life balance isContinue Reading
By Dave Saunders Beating the Heat Hey folks, The San Antonio Spurs weren’t the only ones that were beating the Heat this week. At Madison+Main we locked ourselves in, rarely ventured outside and soaked up the deliciously abundant air conditioning provided by our friends at Howell’s Heating and Air. (Howell’s is a long-time client and provided our new HVAC systemContinue Reading
By VP of Brand Strategy, Kara Forbis Madison+Main is excited to announce our newest client, Riverside Sod Farms. Located in Charles City, Virginia, Riverside Farm was founded in the early 1900s by Czechoslovakian immigrants and for almost 100 years, it was a beef cattle and grain farm. In 2000, fourth-generation Wells Hula enrolled in VirginiaContinue Reading
By Lindsey Durfee, Marketing Administrator First off, who doesn’t appreciate a good craft beer? All right, all right. I understand that there’s such a thing as “gluten free” people, like my favorite Graphic Designer on staff, who physically cannot enjoy a good beer. But otherwise, who can say no? I certainly can’t. When Brian Chandler, President of CommonwealthPR, approached Madison+Main with anContinue Reading
By Graphic Designer, Colleen Festa This spring has been a very exciting time, as we launched a new interactive, large-scale campaign for our client Virginia Women’s Center. This campaign actually began last year, when we began sharing tips on how to live healthy and improve your life. We designed interactive social media graphics and infographics that used bright and fun illustrations. The popularityContinue Reading
You’re Invited! Join the Madison+Main-iacs on Wednesday June 18th, 2014 from 5:30 – 8:30pm for our June Media Mixer at Casa del Barco! Appetizers Happy Hour Drink Specials Networking 320 South 12th Street Richmond, Virginia 23219 (Downtown, at the historic Canal Walk) To RSVP… email LindseyD@MadisonMain.com or sign up on our Facebook page, or tweet us @madisonmain or give us a call at (804)Continue Reading
Introducing our Summer 2014 Interns! Kaity “Sea Bass” Byrum, Graphic Design Intern I graduated from Longwood University in 2013 with a BFA in Graphic Design. After taking some time off post-graduation, I am hoping that my internship at Madison+Main will help me re-enter the world of graphic design by freshening up my skills and gaining some real world experience.Continue Reading
Hey folks, With a Monday holiday, the week at Madison+Main was short and sweet; just like Sammy Yatco, our superstar Account Manager who was on vacation in OBX this week. And boy, did we miss her. This week’s email is going to be short and sweet as well, because there’s too much to do today and not enough hours. You’veContinue Reading
Hey folks, I am dialing in this week’s Report from the beautiful Bath County, Virginia, and more specifically, holding my iPhone at a 45 degree angle towards a cell repeating station somewhere South/Southwest of Warm Spring, Virginia on top of a peak in the George Washington National Forest. Thank goodness I have Verizon. If IContinue Reading
33rd Annual Vintage Virginia Wine & Food Festival May 31 – June 1, 2014 Next weekend, you’ll find the Madison+Main-iacs in Northern Virginia for the 33rd Annual Vintage Virginia Wine & Food Festival. The highly anticipated event, located at Bull Run Park Special Events Center in Centreville, is guaranteed to quench your thirst and fill yourContinue Reading
Hey folks, “I never meant to cause you any sorrow I never meant to cause you any pain I only wanted to one time to see you laughing I only wanted to see you Laughing in the Purple Rain” It feels a lot like 1994. I was living in Los Angeles at the time, and everyone was talking aboutContinue Reading
By Sarah Dawes Murphy, Marketing Communications Executive Ah, May. The end of the academic semester. The time when Madison+Main-iacs try to squeeze work into every last second our out-going interns spend still roaming the first floor of 101 E. Cary. Cruel? Maybe. But we’re really just prepping for what I’ve come to call, “The Intern Void”—thatContinue Reading
Hey folks, It was a busy week at Madison+Main as May rushed in. The Madison+Main-iacs and I have been attending events nonstop this month. On May 1st we sponsored the RVA Creativity Awards. On May 2nd we attended the Richmond Ad Show. And this week, I had an after-hours event every single night. That, combined with early morning meetingsContinue Reading
It’s tough when people criticize your work product. Especially in this business, the ad business, where we put a lot of time and thought and creativity into projects, it is difficult to be subjected to criticisms. We expect our peers to be respectful and constructive. We let clients be more than honest with feedback. ButContinue Reading
It’s Award Season! Hey folks, RVA Award Season is in full swing. It’s that time of year where generally mild-mannered business types forgo formalities of humility and strap on cocktail wear to self-congratulate one another. And why not, darn it? There are people out there who deserve a little recognition for things like hard work, creativity and givingContinue Reading
Join the Madison+Main-iacs on Monday, May 5th at 5:00PM for a special Cinco de Mayo event! Margaritas Nacho Bar Banana Inspired Drinks 101 E Cary St. Richmond, Virginia 23219 We look forward to seeing you on Monday! - The Kids at Madison+Main
We’re thrilled to announce that Sky Zone Richmond signed on with Madison+Main! We will launch an integrated marketing and PR campaign for the indoor trampoline this Spring – stay tuned! ———————————————————————————————- Sky Zone Richmond, the central Virginia-based franchise of Sky Zone (a series of indoor trampoline parks with more than 50 locations across the US and Canada),Continue Reading
By Marketing Administrator Lindsey Durfee Are you familiar with the Northern Neck of Virginia? It’s situated on the Western shore of the Chesapeake Bay and is home to Lancaster, Northumberland, Richmond and Westmoreland counties. But more importantly, home to our newest client! Who is Northern Neck Insurance Company? Northern Neck Insurance is a Virginia-only mutualContinue Reading
By Account Executive Sammy Yatco Madison+Main is thrilled to announce our new client, Studio K by Kambourian Jewelers! The Richmond-based jewelry studio has been in the area for over 45 years and is currently located in the heart of Carytown. Whether it is an engagement ring, wedding bands or a custom designed piece, Studio KContinue Reading
By Marketing Administrator Lindsey Durfee We’re excited to announce that our client Debbie Johnston, CEO of Care Advantage is a set to appear on the hit ABC television series ‘Secret Millionaire’ at 8 pm EST on Sunday, August 18th! Debbie travelled from Richmond, Virginia to the neighborhoods of Richmond, California for a weeklong shoot inContinue Reading
By Marketing Administrator Lindsey Durfee Madison+Main is excited to announce… we have a new client… sort of. Uptown Alley, the Chesterfield-based entertainment complex signed Madison+Main as their Agency of Record this week. We plan to help the popular indoor restaurant and entertainment venue with a strategic marketing plan for the remainder of 2013 and beyond.Continue Reading
By Lindsey Durfee, Marketing Administrator Traditionally, the MS Society hosts an annual Bike MS: Bike Virginia fundraising event where participants ride from Richmond to Williamsburg and back over the course of two days. This event challenges folks to a 150-mile course, with an option to add an additional 25 miles on the first day –Continue Reading
By Chief Idea Officer Dave Saunders This week I wanted to say thanks to so many people who have given us positive feedback on the M+M Weekly Report. Our little email list has grown to over 4,000 and we do our best to keep it interesting. Save the date! M+M’s May Mixer is Wednesday, MayContinue Reading
By Marketing Administrator Lindsey Durfee Madison+Main recently signed with a new client in the greater Richmond area: Davis & Green Electrical. We’re excited to announce that we will be helping them with their brand and marketing strategies. About Davis & Green Electrical Davis & Green Electrical is an electrical contracting company that focuses on commercial,Continue Reading
By Katie Hurst, Senior Account Manager Did you know that the only junior college in Virginia could be found in Petersburg, tucked away behind a beautiful grove of pecan trees? We’re pleased to announce that we have started working with Richard Bland College of The College of William & Mary! We are starting our relationshipContinue Reading
By Account Executive Sarah Dawes The Central Virginia Chapter of the National MS Society is hosting the annual Walk MS: Richmond fundraising event this Saturday, March 23rd from 9am to 1pm at 4200 Innslake Drive Glen Allen, Virginia. Participants can choose to walk either a one or three mile route and finish with a celebrationContinue Reading
By Richard Crittenden, Account Services Coordinator In the past, you have been asked to walk for the MS Society. You have been asked to bike. Now, you are being asked to help us complete the final leg of the ultimate triathlon of support. If you’re thinking a nice swim across the James, you areContinue Reading
By Dave Saunders, President & Chief Idea Officer As you may have heard in Monday’s Biz Buzz by Louis Llovio at the Richmond Times Dispatch, CowanGates, a Chesterfield-county based law practice founded by Frank Cowan in 1977, has signed Madison+Main as their agency of record. We plan to help theContinue Reading
In a quest for “boldness,” the nine-location early childhood education franchisor Rainbow Station has signed Madison+Main, as its agency of record. Rainbow Station already has a presence in North Carolina, Texas and Virginia and is looking to continue expanding in these areas and beyond – a mission that we at Madison+Main are prepared to accomplish.Continue Reading
In our last post we introduced augmented reality: a new technology that uses computer generated images to blur the lines between what’s real and what isn’t. Augmented reality devices and applications are wildly popular across Europe, but at Madison+Main we’re excited about the Richmond-based augmented reality app that was just released by Scott Harris andContinue Reading
The Amazing Raise has come to Richmond. This 36-hour online giving challenge encourages supporters to come together and raise money for local nonprofits. The event began at 6 a.m. today and lasts until 6 p.m. tomorrow, October 6. The goal is to raise as much money as possible in 36 hours for hundreds of areaContinue Reading
As many of you know, Madison+Main is committed to working towards a world free of Multiple Sclerosis. And as a big supporter of the Central Virginia Chapter of the MS Society, we have volunteered our time and services to help promote their fundraising events. This past spring, several of the Madison+Mainiacs took part in theContinue Reading
According to a recent survey in The Chronicle of Philanthropy, only half of the 150 charities surveyed were generating any revenue from social media. Bucking the trend was the National MS Society, which raised an impressive $4.3 Million in 2010, directly through social media. We all know that social media is vital in today’s marketingContinue Reading
Join us at the Innsbrook Snag-A-Job Pavilion on October 15th from 4:00 p.m. – 9:30 p.m. for Comfort Zone Camp’s 10th Annual Fall Bash. Comfort Zone Camp hosts the Fall Bash each year to support children who have lost a parent, sibling or primary caregiver. Their mission is to provide these children with a loving,Continue Reading
In the crazy world of sports, scheduling is everything. Luckily for Richmonders and NASCAR fans alike, Richmond International Raceway is hosting the last stop on the NASCAR Sprint Cup Series circuit on September 10th, before The Chase for the Cup begins the following weekend. Hometown hero Denny Hamlin is going into America’s Premiere Short TrackContinue Reading
The 2011 Retail Marketing Expo is quickly approaching and we couldn’t be more thrilled to promote this exciting event. Madison+Main developed a concept and wrote scripts for both TV and radio commercials announcing the event. We also collaborated with the Retail Marketing Association and BES Television in producing the commercials which will air throughout theContinue Reading
Madison+Main launched our first iphone app a few months back for our friends at RimFinancing.com We’ve been having some fun with it so we have to share.
The premise is simple. Flip through the library of available rims by style. There are options for a variety of vehicles: Street, Off Road, Tuners, Donks, Hot Rods etc. Once you’ve picked your rim du jour you use your camera to shoot your car. Then you fit the rims and just like that you’re trying out some new looks. Once you’ve shot a pic you can save it to your phone, email it to a friend or post it to Facebook or Twitter all within the app.Continue Reading
The 2011 CAA Men’s Basketball Championship will certainly be one to remember. Not only did Madison+Main’s marketing efforts help the CAA set attendance records over the course of the four-day championship, but for the first time ever, three CAA schools made the cut for this year’s March Madness. ODU won the Championship, cutting down theContinue Reading
The 2010 SNCR Excellence in New Communications Awards were announced Friday, November 5th at the Stanford Park Hotel in Menlo Park California, and Madison + Main’s 2010 integrated marketing campaign for eSmartTax.com was selected as a winner in the Use of Multiple Platforms/Integrated Initiatives category. These prestigious awards honor the work of individuals, corporations, nonprofitContinue Reading
We are thrilled to announce our relationship with Comfort Zone Camp, winner of our 501(c)3 nonprofit Reverse RFP (Request for Proposal). Comfort Zone Camp offers bereavement services for 7-17 year-olds. The camp offers year-round services, for free, to children who have lost a family member. Their aim is to restore confidence and help with theContinue Reading
The campaign has a few unique elements that the media has found interesting; and eSmart’s new campaign spokesperson, Daryl Johnson, coincidentally enough is from Richmond, VA. Daryl Johnson, a 28-year-old, fun-loving, golf-playing, lawn care company owner, is the new spokesperson for eSmartTax.com, the online tax service powered by Liberty Tax Service. Before Daryl meets theContinue ReadingContinue Reading
The “Makin’ it Rain” contest from eSmart Tax rewards one Twitter user each day with a $100 VISA debit card just for tweeting @thedaryljohnson what they will do with their tax refund in 140 characters or less. The “Makin it Rain” Twitter contest begins on January 15th at 12:00 am EST and ends on FebruaryContinue Reading
Madison+Main’s marketing campaign for eSmart Tax, featuring Daryl Johnson, is giving away $100 Visa gift cards to Twitter users every day for the next 30 days. eSmart’s “Makin’ it Rain” contest rewards one lucky Twitter user every day until Valentine’s Day with $100 a day. Contestants simply need to tell @thedaryljohnson how they plan toContinue Reading
The campaign has a few unique elements that the media has found interesting; and eSmart’s new campaign spokesperson, Daryl Johnson, coincidentally enough is from Richmond, VA. Richmond, VA, January 13th, 2010 – Daryl Johnson, a 28-year-old, fun-loving, golf-playing, lawn care company owner, is the new spokesperson for eSmartTax.com, the online tax service powered by LibertyContinue Reading
Just about 36 hours after the big announcement that Southside Oil, parent company of Uppy’s Convenience Stores, purchased 172 stores in Maryland and Northern Virginia, the company swept Richmond off its feet and won the GRCC’s IMPACT Award. We told the Impact Award committee that if they didn’t pick us they should pick our client,Continue Reading
With two new clients at Madison+Main, 2010 is looking—well—busy! We’re happy to introduce you to: Napier Realtors Napier Realtors ERA® is one of the leading, full service real estate brokerage firms in the Richmond metro area, with offices in Colonial Heights, Midlothian, Powhatan and the West End. M+M will help Napier with some of theirContinue Reading
If you’ve lived in Richmond for any period of time, you’ve probably heard of the Annual Duck Race fundraiser for Big Brothers Big Sisters. If not, here’s more info on the festivities http://bigbrobigsis.com/duckrace.html20,000 ducks are bought (with proceeds going to BBBS), then hoisted high above the Kanawha Canal and ceremoniously dumped…Thousands cheer the from theContinue Reading
The Crossroads Travel Expo, hosted by Crossroads Travel Advisors, will be at the Children’s Museum of Richmond on October 15th from 4pm to 8pm. There will be over 50 travel experts on staff, great door prizes and an enter to win a trip for 2 to Disney World. All net proceeds from the event benefitContinue Reading
Horizon Software International, a global leader in food service operations technology, picked Madison+Main to launch an online advertising initiative offering banner advertising services on their popular website, MealpayPlus.com. Madison+Main will implement, manage and handle sales for all online advertising campaigns appearing on the Atlanta, Georgia-based company’s website. Read more in the Richmond Times-Dispatch here.
Richmond Alarm Company, a member of the Richmond business community since 1947, picked Madison+Main to handle a comprehensive campaign designed to advance their future marketing efforts. Madison+Main will handle consultation, strategy and development for Richmond Alarm Company, as they look to reach certain marketing and business goals through future campaigns. Check out the Richmond Times-DispatchContinue Reading
The Richmond Walk for MS is right around the corner. Please help us spread the word for a great organization. The madison+main-iacs will be there in full force! Won’t you join us or help us spread the word! www.IwalkforMS.org DETAILS: Date: 04/18/09 Location: Markel Plaza @ Innsbrook Event Manager Name: Andy Page Email: email@example.com ForContinue Reading
Richmond.com has tapped Madison+Main, Advertising & New Media to market the re-launch of the Richmond, Virginia website, as it redefines itself as “the online home for fun things to do in Richmond.” Richmond.com has worked diligently over the last several months building a new website. Madison+Main will coordinate a traditional and new media advertising campaignContinue Reading
Popular radio host and blogger, Tanya Free, has retained Madison+Main, Advertising & New Media to develop a new website, blog and to consult on a social media marketing campaign. Madison+Main will redesign her current website and blog, while also helping her launch a social media campaign to maximize her online presence. The new website andContinue Reading
Posted by Jeff Smack, Art DirectorThere’s a ton of buzz surrounding Social Media’s claim to the future of advertising and communication in general. No matter what can be boasted on behalf of social media, one thing can not be denied: It connects people. Connections are as significant as the people that make them. Over theContinue Reading
Traylor, Morris & Elliott, PC has retained Madison+Main, Advertising & New Media to develop their first website to open up new lines of communication and offer information resources to current and prospective clients. Madison+Main will create the custom website and perform local search engine optimization to maximize the Petersburg-based law firm’s online presence. The newContinue Reading
Holiday Inn Select Koger South Conference Center is expanding its online capabilities with a new website that will serve as a resource for guests and a marketing tool for the hotel. Madison+Main will incorporate new features on the website, such as online booking for the hotel, while expanding online customer service resources for guests andContinue Reading
Madison+Main and Children, Incorporated teamed up to put a fresh spin on child sponsorship with the release of the Wingman webisode, which shows that helping children-in-need is not just charitable, it’s a cool thing to do. This proactive approach by the non-profit organization recognizes the effectiveness of targeting younger consumers through social media sites likeContinue Reading
Getloaded.com, the leading internet load board for the trucking industry, announced today that it has chosen Madison+Main, Advertising & New Media, as its agency of record. Madison+Main will handle creative concepts, brand management, social media campaigns, 3-D and guerilla marketing, billboard designs, radio, text messaging campaigns and event marketing consultation regarding trade shows and sportsContinue Reading
Children, Incorporated is putting a fresh spin on child sponsorship with the release of the Wingman,a webisode which shows that helping children in need is a cool thing to do. Children, Incorporated is using New Media marketing methods to target a younger audience and point out that sponsoring a child isn’t financially out of reachContinue Reading
Having previously worked with Chesterfield County Public Schools for their Adult Education Program’s GED campaign, we are thrilled to work with the school system on the redesign of their brand and identity. Chesterfield County Public Schools is one of the 100 largest school systems in the US, with 60,000 students, 8,000 employees and 62 schoolsContinue Reading
Like to shop with other people’s money? Our client Children, Incorporated could use your help for a very good cause! Our favorite Richmond-based non-profit organization is in need of several volunteers for the 3rd Annual back-2-school shopping program called Bright Beginnings. The four-day shopping spree at Target will pair Downtown YMCA children with volunteer shoppingContinue Reading
Even though fuelperks! launched just 3 days ago, customers seeking discount gas swarmed a West End Richmond Uppy’s with Ukrop’s UVC cards in hand. Our cameras caught lots of smiles and happy folks saving a little money on gas before they headed out for the July 4th holiday weekend. Look closely and you may findContinue Reading
Customers will earn fuel discounts in increments of 10 cents off per gallon at 14 participating Uppy’s-operated fueling stations for every $50 they spend at Ukrop’s. RICHMOND, VA –– Two local, family-owned and Richmond-based businesses are partnering to give Richmond residents significant discounts on fuel purchases at 14 participating local gas stations. Officials with Uppy’sContinue Reading
M. Scott Gore Family and Cosmetic Dentistry has retained Madison+Main, Advertising & New Media as its new agency of record. M. Scott Gore, DDS, has been serving patients in the Midlothian, Virginia community for over 15 years. Through continuing education and state-of-the-art equipment, his practice offers a high level of care. For more information onContinue Reading
Madison+Main recently launched four new websites for its clients Big Brothers Big Sisters, Camp-aign for American Kids, The Coleman Institute and Vera’s Fine Jewelers. Be sure to check out all of these websites! Big Brothers Big Sisters, mentoring Virginia children to become productive adults. BigBrosBigSis.com Camp-aign for American Kids, assisting American kids with Faith & ValueContinue Reading
Belmont Partners, LLC announced today that it has chosen Madison+Main, Advertising & New Media to design print ads, direct mail pieces, and a search engine marketing campaign and perform search engine optimization. The campaign will begin in the fourth quarter of 2007. Belmont Partners is a national consulting firm specializing in reverse mergers, PIPES andContinue Reading
Madison+Main will create a complete identity package, in addition to a website and print advertisement campaign for Camp-aign for American Kids. These projects will work to create awareness of the company’s mission and to increase the cause’s productivity. Camp-aign for American Kids is led by Reverend Jon Sherry and works to improve the quality ofContinue Reading
A Moment In Time, the locally produced and nationally recognized historical radio segment, has announced that it has chosen Madison+Main, Advertising & New Media to redesign its current website. A Moment In Time is a daily radio segment that is hosted by Dr. Dan Roberts, Professor of History at the University of Richmond, and heardContinue Reading
Performance Home Technology announced today that it has chosen Madison+Main, Advertising & New Media to design, develop and launch its new website. The website will be structured to allow prospective clients to acquire information on home theatre and automation technology. Performance Home Technology is a Richmond-based company that specializes in audio, video and automation technologiesContinue Reading
The Retail Merchants Association of Greater Richmond has announced that it will utilize the services of Madison+Main, Advertising & New Media to promote the 2007 Retail Marketing Expo. Madison+Main will launch local television, print and radio advertising campaigns in the Richmond metropolitan area in order to increase awareness of the Expo. The Retail Merchants AssociationContinue Reading
Custom Trim Specialists has chosen Madison+Main, Advertising & New Media as its advertising agency to design, develop and launch a brochure website, as well as produce recruitment ads. The website will be a resource for prospective clients to acquire information about the company’s services. Custom Trim Specialists is an interior trim construction company in Midlothian,Continue Reading
Shore Financial Corporation (NASDAK: SHBK), the parent company of Shore Bank, announced today that it has chosen Madison+Main, Advertising & New Media as its new agency of record. The Richmond, VA based advertising and new media firm begins work for the seven location community bank headquartered in Onley, VA. SHBK has retained M+M to developContinue Reading
Advertising & New Media to create and maintain a new database-driven website for the organization. Big Brothers Big Sisters Services, in Richmond, VA, is dedicated to making a positive difference in the lives of children through professionally supported, one-to-one mentoring relationships with caring adults. They are committed to assisting children to achieve their highest potentialContinue Reading
Madison+Main, Advertising & New Media will also build (design, develop and launch) a website for The Brandermill Church. Founded in 1978, The Brandermill Church is a spiritual home for many in Midlothian and Chesterfield Virginia. Visit their website at www.brandermillchurch.org.
Colonial Orthopaedic has chosen Madison+Main to develop a website, a new logo and corporate identity package that will coincide with the practices expansion into a new location Rivers Bend in Spring 2007. Madison+Main’s plans will allow Colonial Orthopaedic to retain its current patients and attract more patients by expanding awareness of the practice among aContinue Reading
GHT Insurance has chosen Madison+Main, Advertising & New Media to create advertising and marketing initiatives that will expand the company’s growth into other industry verticals, while creating a marketing and brand strategy that will grow the company’s core business. Madison+Main plans to create a new website, market the site and the company with a traditionalContinue Reading
Madison+Main, Advertising & New Media has been chosen by The Coleman Institute to create a comprehensive marketing strategy, including brand development, public relations and a corporate identity package to start. The firm will also create an ongoing new and traditional advertising campaign to boost awareness and sales of The Coleman Institute’s accelerated detox therapy andContinue Reading
Richmond based advertising and new media firm re-brands West End Property to Space Properties. Integral parts of the transition include website, radio, print, flyers and web & search engine marketing, which will also be completed by Madison+Main. Space Properties owns over 1,800 apartments in the Greater Richmond area. Space Properties strives to provide residents withContinue Reading
Wythe Will Distributing, the nations leading distributor of candy, confections and specialty foods to retail stores, has teamed up with Madison+Main, Advertising & New Media to design and develop two new catalogs. Wythe Will Distributing operates out of a 100,000 square foot distribution center in Toano, VA, which services candy retailers, specialty gourmet shops andContinue Reading
Chesterfield County’s Department of Economic Development Partners with Advertising and New Media Firm to Brand Chesterfield County as a First Choice Community for Business Madison+Main, Advertising & New Media is pleased to announce its collaboration with Chesterfield County’s Department of Economic Development. Madison+Main will work with CED and other community partners to develop a comprehensiveContinue Reading