“Never Meet Your Heroes” | Weekly Report for August 11, 2023
“Never meet your heroes.” The quote has been attributed to dozens of people; from Louisa May Alcott to movie director Allan Carr. As this point, the phrase is probably unattributable, like a proverb…
Knowledge and Intelligence | Weekly Report for August 4, 2023
Some people use the words “knowledge” and “intelligence” interchangeably. As a former English major, I understand that words can have the same or different meanings and sometimes that difference can be nuanced….
Measurable Marketing With QR Codes: Connect Offline and Online Marketing
Written by: Lauren McKinney In today’s digital age, our marketing experts here at Madison+Main know the line between offline and online marketing is becoming increasingly blurred. The rise of smartphones…
The Scenic Route | Weekly Report for July 28, 2023
A few weeks ago, with your help, I created a Top 10 Useless Tech list. Waze, the popular maps and directions app, was not on that list. Waze is cool and…
Everything Old Is New Again | Weekly Report for July 21, 2023
Greetings from the milepost 41.4 on the Garden State Parkway, where I write this week’s edition of the Weekly Report. I’m sipping a Starbucks at the Frank Sinatra Service Center. You just never know…
5 Cool Inbound Marketing Strategies Your Business Needs To Use This Summer
Written by: Caitlin Sherman As the summer season heats up, so should your business’s inbound marketing! People are soaking up the sun and hot deals. Seriously, this time of year…
The Branding Challenge Of Fake Meat | Weekly Report for July 14, 2023
More proof came in recently that we are living in bizarre times. The Food and Drug Administration (FDA) has officially given its approval for the sale of “cultivated meat” a.k.a. “lab-grown meat” a.k.a. “cultured…
Top 10 Useless and Annoying Technologies | Weekly Report for July 7, 2023
Apparently, I really struck a chord with last week’s Weekly Report. I ask for examples of useless and annoying technology and you guys and gals were more than happy to oblige….
Mid-Year Mix-Up: A Practical Guide to Email Marketing Metrics
Written by: Caitlin Sherman Email marketing is one of the most effective ways to reach your current customers. It gives your business the opportunity to share what you have to…
Isn’t Technology Supposed To Make Life Easier? | Weekly Report for June 30, 2023
Over the course of human history, man has used tools. We were gifted by our Creator with opposable thumbs and a brain complex enough to understand that a small rock could be…