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Madison+Main Weekly Report - Madison+Main
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Madison+Main Weekly Report

December rolls on, the holidays are in full swing and I’ve been wearing my Ron Burgundy jacket everywhere. No matter where I go, no matter which party I attend, random women come up and want to rub my fuzzy festive blazer. There is a reason for the season and a reason that I bought this sports coat. Last week Sammy modeled it for you.

This week we were busier than a one-toothed beaver in a dam building contest…

Monday (12/16) – On Monday, giant boxes arrived at Madison+Main, and inside were 200 copies of the Madison+Main 2014 Calendar: “These Are a Few of My Favorite Sandwiches.”Throughout the week we delivered calendars and foot-long hoagies to friends, clients and partners. Best comment of the week came from NBC 12’s Rachel DePompa who said “nice calendar Dave, but it still won’t replace my dirt woman calendar.”


Madison+Main’s 2014 Calendar

On Monday night I was doubled-booked and had a serious choice to make: attend my son’s 6th grade band concert or go drinking with friends at Uptown Alley. I chose option B and drank with fellow CEOs at the VACEO’s “holiday gathering.” My wife Sue attended theBailey Bridge Middle Band Concert. I felt great Tuesday, but Sue’s ears are still bleeding.

Tuesday (12/17) – Following a great meeting with Kambourian Jewelers on Tuesday morning, I was able to connect with old pal Corey Humphrey over lunch at Mama Mamusu’s Africanne on Main, home of the ‘Pay $6.99 by the pound’ lunch buffet. Yes, it’s a weird concept, but it works.

In the afternoon I wrote several advertising masterpieces, including new radio spots for our friends at Howell’s Heating & Air. In the nightcap, Jack and I drove down to the Siegel Center and watched the VCU Rams wallop Wofford 72-57. #GoRamsGo

Wednesday (12/18) – On Wednesday, I wrote to President Barack Obama and asked him to name the day “Sammy Yatco Day,” in honor of her birthday. When he refused, we went to Ukrop’s Bakery and bought pink cupcakes and showered her with expensive gifts (not really, it was a gift card to Hobby Lobby, one of her favorite crafting stores).

At lunchtime, I dropped in on our friends at BES Studios and we put the finishing touches on Springdale’s new TV ad, which will appear on a television screen near you in January.

On Wednesday night, I had dinner with the lovely and talented Geoff Glisson and his equally lovely and talented wife Ari. Geoff is our kick ass Art Director who just moved to the area from New York. We had a great steak at Morton’s and they didn’t ask us to take off our stocking caps.

Thursday (12/19) – On Thursday, I had a 12-hour work day starting with an early morning meeting and ending with Smith Sharks basketball practice. In the morning, I spent some time in the recording studio doing TV end cards and radio spots. In the afternoon, I met with the Board at Virginia Women’s Center and presented their 2014 marketing plan. It’s going to be an exciting year for them and they have some major announcements coming in January.

Friday (12/20) – This morning brought in more holiday cheer as the gift baskets from partners kept piling up on our reception desk. Special thanks to Broadscope MediaCBS 6,Comcast Spotlight and Liquid Talent who dropped off festive holiday gift baskets this week.


I haven’t tried this Made in Virginia strawberry jam called “Tastes Like Grandma’s,” because I hope it really doesn’t taste like a Grandma.

Signature

Dave Saunders
President & Chief Idea Officer
Madison+Main