Madison+Main Teams Up with Children, Incorporated to Spread Message Online

Madison+Main and Children, Incorporated teamed up to put a fresh spin on child sponsorship with the release of the Wingman webisode, which shows that helping children-in-need is not just charitable, it’s a cool thing to do. This proactive approach by the non-profit organization recognizes the effectiveness of targeting younger consumers through social media sites like Facebook, MySpace, Twitter and many others, emphasizing that sponsoring a child isn’t financially out of reach for anyone, even Gen. Xers, at just $28 a month.